{"id":7840,"date":"2012-03-08T11:52:24","date_gmt":"2012-03-08T10:52:24","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/rexona-rozda-750-bransoletek-tous-wideo\/"},"modified":"2015-01-13T01:28:06","modified_gmt":"2015-01-13T01:28:06","slug":"rexona-rozda-750-bransoletek-tous-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/digital\/social-media\/rexona-rozda-750-bransoletek-tous-wideo.html","title":{"rendered":"Rexona rozda 750 bransoletek Tous (wideo)"},"content":{"rendered":"<p>Walk Creative opracowa\u0142o koncepcj\u0119 dzia\u0142a\u0144, \u0142\u0105cz\u0105c wizerunek Ma\u0142gorzaty Sochy jako ikony mody oraz ambasadorki marki. Fabryka Pomys\u0142&oacute;w odpowiada natomiast za mechanizm loterii <br \/>i jej realizacj\u0119.<\/p>\n<p>Nagrod\u0105 g\u0142&oacute;wn\u0105 w trwaj\u0105cej do 30 marca br. loterii s\u0105 zakupy ze stylistk\u0105 gwiazd o warto\u015bci 7 ty\u015b. z\u0142otych. Ponadto, uczestniczki maj\u0105 szans\u0119 sta\u0107 si\u0119 w\u0142a\u015bcicielkami jednej z 750 bransoletek marki Tous. Mechanizm promocji opiera si\u0119 na losowaniu zwyci\u0119zc&oacute;w w\u015br&oacute;d os&oacute;b, kt&oacute;re dokona\u0142y zakupu co najmniej jednego antyperspirantu Rexona i wys\u0142a\u0142y sms lub zarejestrowa\u0142y si\u0119 na stronie internetowej Rexony.<\/p>\n<p>Loteria wspierana jest kampani\u0105 reklamow\u0105 z udzia\u0142em Ma\u0142gorzaty Sochy &#8211; aktorka od dw&oacute;ch lat jest twarz\u0105 marki Rexona. Sk\u0142ada si\u0119 na ni\u0105 od\u015bwie\u017cony przez Walk Creative spot telewizyjny oraz reklamy w internecie, na Facebooku, w prasie oraz na materia\u0142ach POS w sklepach. Kampania potrwa do 30 marca br.<\/p>\n<p>Stron\u0119 kreatywn\u0105 kampanii przygotowa\u0142a agencja Walk Creative, media zaplanowa\u0142 i kupi\u0142 dom mediowy PHD Media Direction.<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0119\u0142a si\u0119 trzecia kampania promocyjna marki Rexona przygotowana przez Walk Creative i Fabryk\u0119 Pomys\u0142&oacute;w.","protected":false},"author":1,"featured_media":7841,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642,20],"tags":[259],"class_list":{"0":"post-7840","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"category-social-media","9":"tag-walk","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/7840","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=7840"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/7840\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/7841"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=7840"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=7840"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=7840"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}