{"id":7810,"date":"2012-03-08T16:35:50","date_gmt":"2012-03-08T15:35:50","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/marketing-rekomendacji-w-kampanii-karton-zamiast-konserwantow\/"},"modified":"2012-03-08T16:35:50","modified_gmt":"2012-03-08T15:35:50","slug":"marketing-rekomendacji-w-kampanii-karton-zamiast-konserwantow","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/marketing-rekomendacji-w-kampanii-karton-zamiast-konserwantow.html","title":{"rendered":"Marketing rekomendacji w kampanii &#8222;Karton zamiast konserwant\u00f3w&#8221;"},"content":{"rendered":"<p>Celem kampanii jest informowanie konsument&oacute;w o zaletach opakowa\u0144 kartonowych, kt&oacute;re pozwalaj\u0105 przechowywa\u0107 produkty spo\u017cywcze bez konieczno\u015bci dodawania konserwant&oacute;w.<\/p>\n<p>Kampania rekomendacji ma charakter edukacyjny i promocyjny. Streetcom zaprosi\u0142 do niej 4 000 kobiet, matek dzieci w wieku 3-6 lat. Ka\u017cda z ambasadorek otrzyma\u0142a komplet informacji na temat technologii przechowywania produkt&oacute;w w kartonach Tetra Pak. Ponadto, matki bior\u0105ce udzia\u0142 w kampanie uczestniczy\u0142y w szkoleniu dot. prawid\u0142owego \u017cywienia dzieci, sposob&oacute;w na rozwijanie zdrowych nawyk&oacute;w \u017cywieniowych i unikania konserwant&oacute;w. Uczestniczki kampanii otrzyma\u0142y r&oacute;wnie\u017c soki w opakowaniach Tetra Pak.<\/p>\n<p>Kampani\u0119 wspieraj\u0105 dzia\u0142ania w internecie, konkursy oraz wymiana informacji na forum.<\/p>\n","protected":false},"excerpt":{"rendered":"Tetra Pak, wsp&oacute;lnie z agencj\u0105 Streetcom Polska, przygotowa\u0142 kampani\u0119 rekomendacji w ramach kontynuacji akcji &#8222;Karton zamiast konserwant&oacute;w&#8221;.","protected":false},"author":1,"featured_media":7811,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[477,1343],"class_list":{"0":"post-7810","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-streetcom","9":"tag-tetra-pak","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/7810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=7810"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/7810\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/7811"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=7810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=7810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=7810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}