W niedziel\u0119 ujawniono list\u0119 nominowanych w kategoriach Press (598 prac), Outdoor (508), Lions Direct (165), Media Lions (176), Radio Lions (174) i Promo Lions (96). <\/P>
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W gronie nominowanych znalaz\u0142y si\u0119 r\u00f3wnie\u017c polskie agencje. W kategorii Press na shortli\u015bcie znalaz\u0142y si\u0119 2 prace agencji JWT Warsaw (kampania Sunsilk). Agencja uzyska\u0142a r\u00f3wnie\u017c cztery nominacje za kampani\u0119 dla marki Converse w kategorii Outdoor. W tej samej kategorii o nagrod\u0119 walczy\u0107 b\u0119dzie kampania Amnesty International zrealizowana przez agencj\u0119 McCann Erickson.<\/P>
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W kategorii Media Lions Polacy zdobyli cztery nominacje – dwie uzyska\u0142a inna kampania Amnesty International zrealizowana przez Saatchi & Saatchi, na shortli\u015bcie znalaz\u0142y si\u0119 r\u00f3wnie\u017c kampanie telefonu kom\u00f3rkowego Nokia (MediaCom Warszawa) i aparatu cyfrowego Sony (OMD Poland).<\/P>
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O statuetk\u0119 Lwa w kategorii Radio Lions walczy\u0107 b\u0119dzie agencja Leo Burnett, kt\u00f3ra otrzyma\u0142a nominacj\u0119 za kampani\u0119 dla Stowarzyszenia Przyjaci\u00f3\u0142 Integracji.<\/P>
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Na tegoroczny festiwal Cannes Lions z Polski nap\u0142yne\u0142o 109 prac. \u0141\u0105cznie zanotowano wzrost liczby zg\u0142osze\u0144 o 12,5 proc., do 24 862, na co wed\u0142ug ekspert\u00f3w mia\u0142o wp\u0142yw m.in. wprowadzenie do konkursu nowej kategorii – Promo Lions.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0105\u0142 si\u0119 53. Mi\u0119dzynarodowy Festiwal Reklamy w Cannes. Og\u0142oszono finalist\u00f3w w pierwszych sze\u015bciu kategoriach. Na shortlistach znalaz\u0142o si\u0119 12 polskich prac.","protected":false},"author":1,"featured_media":75274,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[4640,46],"tags":[69,1290,831],"class_list":{"0":"post-75273","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-konkursy","8":"category-wydarzenia","9":"tag-cannes-lions","10":"tag-leo-burnett","11":"tag-mediacom","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/75273","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=75273"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/75273\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/75274"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=75273"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=75273"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=75273"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}