{"id":7480,"date":"2012-03-21T14:05:58","date_gmt":"2012-03-21T13:05:58","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/kampania-banku-bgz-w-novem-performance\/"},"modified":"2012-03-21T14:05:58","modified_gmt":"2012-03-21T13:05:58","slug":"kampania-banku-bgz-w-novem-performance","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/kampania-banku-bgz-w-novem-performance.html","title":{"rendered":"Kampania Banku BG\u017b w Novem Performance"},"content":{"rendered":"<p>Celem kampanii jest poinformowanie o korzy\u015bciach oferty i pozyskanie jak najwi\u0119kszej liczby os&oacute;b zainteresowanych kredytem hipotecznym. W akcji prowadzonej pod has\u0142em &#8222;Kredyt hipoteczny z gwarancj\u0105 najni\u017cszej mar\u017cy&#8221; wykorzystano takie formy reklamowe, jak display, linki tekstowe, mailingi. Reklamy emitowane s\u0105 w serwisach finansowych, inwestycyjnych i po\u015bwi\u0119conym nieruchomo\u015bciom. Kreacje kieruj\u0105 internaut&oacute;w na stron\u0119 docelow\u0105 <a rel=\"nofollow noopener\" href=\"http:\/\/www.hipoteczny.bgz.pl\/cpl\/\" target=\"_blank\">www.hipoteczny.bgz.pl\/cpl\/<\/a> umo\u017cliwiaj\u0105c\u0105 zam&oacute;wienie rozmowy telefonicznej z doradc\u0105 Banku BG\u017b.<\/p>\n<p>Dzia\u0142ania prowadzone s\u0105 w sieci afiliacyjnej Novem Performance na zlecenie domu mediowego Initiative Media.<\/p>\n<p>Kampania rozliczana jest w modelu CPL (Cost-Per-Lead). Wydawcy wynagradzani s\u0105 za ka\u017cd\u0105 poprawn\u0105 rejestracj\u0119 os&oacute;b zainteresowanych produktami Banku zrealizowan\u0105 za po\u015brednictwem ich serwisu.<\/p>\n<p>Internetowa kampania w modelu performance wspiera dzia\u0142ania promuj\u0105ce ofert\u0119 kredyt&oacute;w hipotecznych Banku BG\u017b prowadzone w innych mediach.<\/p>\n","protected":false},"excerpt":{"rendered":"W sieci rozpocz\u0119\u0142a si\u0119 kampania reklamowa promuj\u0105ca kredyty hipoteczne Banku BG\u017b.","protected":false},"author":1,"featured_media":7481,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1007,1256,200],"class_list":{"0":"post-7480","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bank-bgz","9":"tag-novem-performance","10":"tag-reklama","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/7480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=7480"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/7480\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/7481"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=7480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=7480"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=7480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}