{"id":74713,"date":"2006-07-04T06:00:00","date_gmt":"2006-07-04T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/dealerzy-samochodowi-wydaja-coraz-wiecej-na-reklame-w-sieci\/"},"modified":"2006-07-04T06:00:00","modified_gmt":"2006-07-04T04:00:00","slug":"dealerzy-samochodowi-wydaja-coraz-wiecej-na-reklame-w-sieci","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/dealerzy-samochodowi-wydaja-coraz-wiecej-na-reklame-w-sieci.html","title":{"rendered":"Dealerzy samochodowi wydaj\u0105 coraz wi\u0119cej na reklam\u0119 w sieci"},"content":{"rendered":"<p><P>marketingowe. Jak podaje National Automobile Dealers Association (NADA), w 2005 roku statystyczny dealer przeznaczy\u0142 9 proc. bud\u017cetu reklamowego na tego typu promocj\u0119.<\/P><br \/>\n<P>Rok wcze\u015bniej udzia\u0142 ten wynosi\u0142 6,7 proc., a w 1995 r. wog\u00f3le nie korzystano z tej formy reklamy. W 2005 r. przeci\u0119tny dealer samochodowy wyda\u0142 oko\u0142o 36 tys. dolar\u00f3w na reklam\u0119 internetow\u0105, natomiast w\u015br\u00f3d wi\u0119kszych dealer\u00f3w, sprzedaj\u0105cych rocznie ponad 750 nowych pojazd\u00f3w, suma ta wynios\u0142a \u015brednio 69 tys. dolar\u00f3w.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Dealerzy samochodowi przesuwaj\u0105 bud\u017cety reklamowy z form tradycyjnych na internetowe kampanie&#8230;","protected":false},"author":1,"featured_media":74714,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-74713","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/74713","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=74713"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/74713\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/74714"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=74713"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=74713"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=74713"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}