{"id":7428,"date":"2012-03-22T15:29:05","date_gmt":"2012-03-22T14:29:05","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/payback-w-smb-i-iab-polska\/"},"modified":"2012-03-22T15:29:05","modified_gmt":"2012-03-22T14:29:05","slug":"payback-w-smb-i-iab-polska","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/payback-w-smb-i-iab-polska.html","title":{"rendered":"Payback w SMB i IAB Polska"},"content":{"rendered":"<p>To pierwsza tego typu firma w szeregach IAB Polska.<\/p>\n<p>&#8211; Payback to nie tylko Program Multipartnerski, ale tak\u017ce najwi\u0119ksza w Polsce Platforma Marketingu Bezpo\u015bredniego dzia\u0142aj\u0105ca online. Za&nbsp;po\u015brednictwem IAB nasi eksperci zamierzaj\u0105 dzieli\u0107 si\u0119 z&nbsp;rynkiem do\u015bwiadczeniami zwi\u0105zanymi z funkcjonowaniem programu w internecie. Z tego powodu chcemy te\u017c mie\u0107 wp\u0142yw na kszta\u0142towanie standard&oacute;w jako\u015bci dzia\u0142a\u0144 w sieci &#8211; podkre\u015bla Marcin Drzewiecki, dyrektor marketingu Loyalty Partner Polska.<\/p>\n<p>Wcze\u015bniej firma do\u0142\u0105czy\u0142a r&oacute;wnie\u017c do grona cz\u0142onk&oacute;w Stowarzyszenia Marketingu Bezpo\u015bredniego.<\/p>\n<p>&nbsp;<\/p>\n<p>Program Payback wszed\u0142 na polski rynek w 2009 roku. Obecnie wsp&oacute;\u0142pracuje z nim ponad 20 firm partnerskich oraz ponad 100 sklep&oacute;w internetowych.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"Do Zwi\u0105zku Pracodawc&oacute;w Bran\u017cy Internetowej IAB Polska do\u0142\u0105czy\u0142a firma Loyalty Partner Polska &#8211; operator Programu Bonusowego Payback.","protected":false},"author":1,"featured_media":7429,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[387,803,145],"class_list":{"0":"post-7428","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-iab-polska","9":"tag-payback","10":"tag-smb","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/7428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=7428"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/7428\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/7429"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=7428"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=7428"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=7428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}