{"id":732,"date":"2013-10-17T13:15:26","date_gmt":"2013-10-17T11:15:26","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/nowy-produkt-marki-knorr\/"},"modified":"2013-10-17T13:15:26","modified_gmt":"2013-10-17T11:15:26","slug":"nowy-produkt-marki-knorr","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/tv\/nowy-produkt-marki-knorr.html","title":{"rendered":"Nowy produkt marki Knorr"},"content":{"rendered":"<p>Nowa linia produkt&oacute;w obejmuje cztery warianty smakowe w zale\u017cno\u015bci od warzyw, do kt&oacute;rych zosta\u0142y przeznaczone: Sos serowo-kremowy do broku\u0142&oacute;w i kalafiora, Sos czosnkowo-serowy do szpinaku, Sos zio\u0142owo-ma\u015blany do mieszanki warzyw oraz Sos tradycyjny do marchewki z groszkiem.<\/p>\n<p>Wprowadzenie na rynek linii Sos&oacute;w do warzyw na ciep\u0142o wspiera kampania TV, kt&oacute;rej twarz\u0105 jest Piotr Murawski, szef kuchni Knorr. Wsparcie obejmuje tak\u017ce dzia\u0142ania w Internecie oraz prasie bran\u017cowej. Obecno\u015b\u0107 produkt&oacute;w na p&oacute;\u0142kach wskazywa\u0107 b\u0119d\u0105 liczne materia\u0142y POS oraz ekspozycje dodatkowe w sekcji \u015bwie\u017cych i mro\u017conych warzyw.&nbsp;<\/p>\n<p>Za stworzenie key visuala kampanii, reklam prasowych oraz materia\u0142&oacute;w POS odpowiada agencja IQ Marketing. Spoty TV przygotowa\u0142a agencja LOWE GGK, kampani\u0119 on-line &#8211; Kalici\u0144scy.com. Za zakup medi&oacute;w odpowiada dom mediowy PHD.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"Trwa kampania wprowadzaj\u0105ca na rynek nowy produkt marki Knorr &nbsp;z portfolio&nbsp; firmy Unilever &ndash; Sosy do warzyw na ciep\u0142o.","protected":false},"author":1,"featured_media":733,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9670],"tags":[159],"class_list":{"0":"post-732","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-knorr","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=732"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/732\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/733"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=732"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}