{"id":72214,"date":"2006-09-07T06:00:00","date_gmt":"2006-09-07T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/ostryga-zbada-graczy\/"},"modified":"2006-09-07T06:00:00","modified_gmt":"2006-09-07T04:00:00","slug":"ostryga-zbada-graczy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/ostryga-zbada-graczy.html","title":{"rendered":"Ostryga zbada graczy"},"content":{"rendered":"

– Advergames, doskonale znane oraz popularne na rynkach zachodnich, w Polsce dopiero zaczynaj\u0105 by\u0107 traktowane jako profesjonalne narz\u0119dzie promocyjne. Przeci\u0119tny pasjonat tego typu rozrywki w Stanach Zjednoczonych to nie nastolatek, lecz najbardziej po\u017c\u0105dany konsument – pracuj\u0105cy i mieszkaj\u0105cy w du\u017cym mie\u015bcie 29-latek. Tego typu informacje o polskich sympatykach rozrywki internetowej zostan\u0105 upublicznione ju\u017c w pa\u017adzierniku – zapewniaj\u0105 pomys\u0142odawcy ankiety.<\/P>
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Badanie rozpocz\u0119\u0142o si\u0119 5 wrze\u015bnia i potrwa do ko\u0144ca miesi\u0105ca. Kr\u00f3tka ankieta jest dost\u0119pna pod adresem www.ostryga.pl\/ankieta<\/A>. <\/P>
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Autorem i koordynatorem badania jest Ostryga – marka agencji interaktywnej OS3 multimedia specjalizuj\u0105ca si\u0119 w budowaniu wizerunku w internecie poprzez rozrywk\u0119. Mediarun.pl jest jednym z patron\u00f3w medialnych badania.
<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Kim jest polski uczestnik gier on-line i jaki ma stosunek do reklam w nich zamieszczanych? – odpowiedzi na te pytania ma przynie\u015b\u0107 pierwsze w Polsce badanie po\u015bwi\u0119cone grom reklamowym.","protected":false},"author":1,"featured_media":72215,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[3491],"class_list":{"0":"post-72214","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-os3-group","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/72214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=72214"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/72214\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/72215"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=72214"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=72214"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=72214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}