{"id":71954,"date":"2006-09-13T06:00:00","date_gmt":"2006-09-13T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/stroer-promuje-superscroll-w-sieci\/"},"modified":"2006-09-13T06:00:00","modified_gmt":"2006-09-13T04:00:00","slug":"stroer-promuje-superscroll-w-sieci","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/stroer-promuje-superscroll-w-sieci.html","title":{"rendered":"Str\u00f6er promuje SuperScroll w sieci"},"content":{"rendered":"<p><P>G\u0142\u00f3wny motyw kampanii to: &#8222;Po pierwsze presti\u017c. Po drugie jako\u015b\u0107. Po trzecie skuteczno\u015b\u0107. Spe\u0142nimy Twoje trzy \u017cyczenia&#8221;. <\/P><br \/>\n<P>Bie\u017c\u0105ce dzia\u0142ania s\u0105 kontynuacj\u0105 akcji rozpocz\u0119tej w kwietniu, kt\u00f3ra w\u00f3wczas ukaza\u0142a si\u0119 w prasie bran\u017cowe (Media&nbsp;&amp; Marketing Polska, Brief) i serwisie MiMP. Aktualna kampania ma za zadanie wypromowa\u0107 SuperScrolla na polskim rynku outdoorowym no\u015bnika segmentu super premium. <\/P><br \/>\n<P>11 ruszy\u0142a kampania internetowa w serwisach Mediarun.pl,&nbsp;Wirtualnemedia.pl,&nbsp;Medialink.pl, Press.pl, Media &amp; Marketing Polska, Gazetaprawna.pl, Prnews, Money.pl i Bankier.pl. Kampani\u0119 w internecie uzupe\u0142niaj\u0105 dzia\u0142ania mailingowe w wymienionych serwisach, billboard w newsletterze Dziennego Serwisu Press, a tak\u017ce bannery w newsletterze Media &amp; Marketing Polska. <\/P><br \/>\n<P>12 wrze\u015bnia rozpocz\u0119\u0142a si\u0119 r\u00f3wnie\u017c kampania w prasie (Puls Biznesu i Rzeczpospolita), kt\u00f3ra potrwa trzy tygodnie.&nbsp;<\/P><br \/>\n<P>Dzia\u0142ania reklamowe zosta\u0142y zaplanowane przez domy mediowe Starcom i Starcom Next. <\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Ruszy\u0142a kampania wizerunkowa no\u015bnika SuperScroll, najnowszego produktu Grupy Str\u00f6er w Polsce.","protected":false},"author":1,"featured_media":71955,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1672],"class_list":{"0":"post-71954","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bankier-pl","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/71954","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=71954"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/71954\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/71955"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=71954"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=71954"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=71954"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}