{"id":7148,"date":"2012-04-04T16:23:22","date_gmt":"2012-04-04T14:23:22","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/fanpage-trends-marzec-2012-raport\/"},"modified":"2015-01-13T01:28:03","modified_gmt":"2015-01-13T01:28:03","slug":"fanpage-trends-marzec-2012-raport","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/digital\/social-media\/fanpage-trends-marzec-2012-raport.html","title":{"rendered":"Fanpage Trends: marzec 2012 (raport)"},"content":{"rendered":"<p>Polskie i zagraniczne marki zyska\u0142y w marcu na zasi\u0119gu. Reserved i Play w ci\u0105gu miesi\u0105ca zdoby\u0142y ponad 100 tys. nowych fan&oacute;w.<\/p>\n<p>Najwy\u017csze procentowo wzrosty liczby fan&oacute;w odnotowa\u0142y stosunkowo nowe fanpage&#8217;e: Palmolive For Man Poland, kt&oacute;ry do\u0142\u0105czy\u0142 do Facebooka w styczniu 2012 oraz Audi Polska, kt&oacute;ry jest na Facebooku od grudnia 2011.<\/p>\n<p>Nawi\u0119cej zaanga\u017cowanych fan&oacute;w posiadaj\u0105 wci\u0105\u017c fanpage rozrywkowe: KWEJK.PL (ponad 157 tys. fan&oacute;w), Demotywatory (ponad 125 tys. fan&oacute;w) oraz Komixxy (ponad 65 tys. fan&oacute;w).<\/p>\n<p>W marcu bardzo wiele dzia\u0142o si\u0119 w sektorze bankowym. G\u0142o\u015bny by\u0142 kryzys banku BZ WBK zwi\u0105zany z faktem ujawnienia wynaj\u0119cia przez firm\u0119 ubezpieczeniow\u0105 detektywa do \u015bledzenia studentki, kt&oacute;ra domaga\u0142a si\u0119 odszkodowania po tym, jak uderzy\u0142 j\u0105 kawa\u0142ek gzymsu z budynku zajmowanego przez bank. Ciekawe, \u017ce w trakcie kryzysu, na fanpage&#8217;u banku udziela\u0142y si\u0119 przede wszystkim osoby nie b\u0119d\u0105ce wcze\u015bniej na nim aktywne. Atakowany przez internaut&oacute;w bank przeprosi\u0142 i umiej\u0119tnie przyciszy\u0142 spraw\u0119 za spraw\u0105 przeniesienia fanpage&#8217;a na timeline.<\/p>\n<p>Najnowsze wydanie rankingu Fanpage Trends, przygotowywanego przez tw&oacute;rc&oacute;w platformy <strong><a href=\"http:\/\/www.sotrender.com\/pl\/\" target=\"_blank\" rel=\"noopener\">Sotrender<\/a><\/strong> (do niedawna Fanpage Trender), zosta\u0142o wzbogacone o nowe kategorie: Hotele\/SPA, Kawiarnie, Kluby, Polityka i politycy oraz Restauracje. Zapraszamy do lektury!<\/p>\n<p><a href=\"http:\/\/mediarun.pl\/pliki\/do_pobrania\/fpt\/fanpage_trends_2012_03.pdf\" target=\"_blank\" rel=\"noopener\"><img fetchpriority=\"high\" decoding=\"async\" style=\"border-image: initial; border: 1px solid black;\" src=\"http:\/\/www2.mediarun.pl\/images\/2012\/04\/1333549061.png  \" alt=\"\" width=\"390\" height=\"521\" title=\"\"><\/a><\/p>\n<p><strong><a href=\"http:\/\/mediarun.pl\/pliki\/do_pobrania\/fpt\/fanpage_trends_2012_03.pdf\" target=\"_blank\" rel=\"noopener\">POBIERZ RAPORT<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"&#8222;Wci\u015bnij L!&#8221;, kryzys BZ WBK i Timeline dla firm &#8211; m.in. te tematy zdominowa\u0142y polskiego Facebooka w marcu. Zapraszamy do lektury raportu podsumowuj\u0105cego miesi\u0105c.","protected":false},"author":1,"featured_media":7149,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658,20],"tags":[128,590],"class_list":{"0":"post-7148","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"category-social-media","9":"tag-facebook","10":"tag-sotrender","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/7148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=7148"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/7148\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/7149"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=7148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=7148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=7148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}