{"id":70029,"date":"2006-10-25T06:00:00","date_gmt":"2006-10-25T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/gm-wiecej-na-reklame-online\/"},"modified":"2006-10-25T06:00:00","modified_gmt":"2006-10-25T04:00:00","slug":"gm-wiecej-na-reklame-online","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/gm-wiecej-na-reklame-online.html","title":{"rendered":"GM &#8211; wi\u0119cej na reklam\u0119 online"},"content":{"rendered":"<p><P>&#8211; wynika z raportu Lauren Rich Fine, analisty Merrill Lynch. <\/P><br \/>\n<P>W chwili obecnej ok. 10-15 proc. krajowego bud\u017cetu reklamowego przeznaczane jest na promocj\u0119 online. Udzia\u0142 ten ma wzrosn\u0105\u0107, zw\u0142aszcza na poziomie lokalnym.<\/P><br \/>\n<P>GM namawia r\u00f3wnie\u017c swoich lokalnych dealer\u00f3w do podniesienia poziomu wydatk\u00f3w internetowych, kt\u00f3re obecnie stanowi\u0105 ok. 9 proc. bud\u017cetu marketingowego dealer\u00f3w.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"General Motors zamierza przesun\u0105\u0107 cz\u0119\u015b\u0107 \u015brodk\u00f3w bud\u017cetu marketingowego z tradycyjnych na cyfrowe madia&#8230;","protected":false},"author":1,"featured_media":70030,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-70029","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/70029","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=70029"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/70029\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/70030"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=70029"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=70029"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=70029"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}