{"id":69869,"date":"2006-10-30T06:00:00","date_gmt":"2006-10-30T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/nic-nie-powstrzyma-dhl\/"},"modified":"2006-10-30T06:00:00","modified_gmt":"2006-10-30T05:00:00","slug":"nic-nie-powstrzyma-dhl","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/nic-nie-powstrzyma-dhl.html","title":{"rendered":"Nic nie powstrzyma DHL"},"content":{"rendered":"<p>Ods\u0142ona nosi tytu\u0142 &quot;Do 9.00. Do 12.00. Nic nas nie powstrzyma&rdquo;. Celem kampanii jest podkre\u015blenie wizerunku DHL jako lidera na rynku pod wzgl\u0119dem szybko\u015bci i niezawodno\u015bci dostaw.<\/p>\n<p>Po wiosennej promocji us\u0142ug jest to ju\u017c druga w tym roku cz\u0119\u015b\u0107 tej kampanii. Tym razem DHL pojawia si\u0119 w radiu, na no\u015bnikach outdoorowych i w internecie. W radiu i na outdoorze kampania ma dwie ods\u0142ony pod wsp&oacute;lnym has\u0142em &quot;Do 9.00. Do 12.00. Nic nas nie powstrzyma&rdquo;.<\/p>\n<p>Kampania outdoorowa potrwa przez ca\u0142y pa\u017adziernik, radiowa rozpocz\u0119\u0142a si\u0119 2&nbsp; i zako\u0144czy\u0142a 22 pa\u017adziernika. Na prze\u0142om pa\u017adziernika i listopada zaplanowane s\u0105 dzia\u0142ania w Internecie.<\/p>\n<p>Lokaln\u0105 kreacj\u0119 spot&oacute;w radiowych oraz adaptacj\u0119 kampanii outdoorowej przygotowa\u0142a agencja OgilivyOne. Kampani\u0119 w Internecie zaadaptowa\u0142 OgilvyInteractive. Zakupem medi&oacute;w zaj\u0105\u0142 si\u0119 dom mediowy Carat..<\/p>\n","protected":false},"excerpt":{"rendered":"Ruszy\u0142a kolejna kampania promuj\u0105ca przesy\u0142ki lotnicze, przygotowana dla DHL Express (Poland) przez OgilvyOne.","protected":false},"author":1,"featured_media":69870,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-69869","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/69869","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=69869"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/69869\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/69870"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=69869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=69869"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=69869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}