{"id":67438,"date":"2007-01-03T00:01:00","date_gmt":"2007-01-02T23:01:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/zenithoptimedia-otwiera-dzial-communications-planning\/"},"modified":"2007-01-03T00:01:00","modified_gmt":"2007-01-02T23:01:00","slug":"zenithoptimedia-otwiera-dzial-communications-planning","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/ludzie\/awanse\/zenithoptimedia-otwiera-dzial-communications-planning.html","title":{"rendered":"ZenithOptimedia otwiera dzia\u0142 communications planning"},"content":{"rendered":"

prze\u0142o\u017cenie wynik\u00f3w bada\u0144 realizowanych przez dzia\u0142 researchu na rekomendacje strategiczne wychodz\u0105ce poza obszar standardowych medi\u00f3w (np. marketing sklepowy, ambient, promocje konsumenckie, PR itd.). <\/P>
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– Powo\u0142anie kom\u00f3rki Communications Planning jest naturaln\u0105 konsekwencj\u0105 wdra\u017cania na naszym rynku sieciowych projekt\u00f3w badawczych. S\u0105 one nastawione na poznanie mechanizm\u00f3w zakupowych i analiz\u0119 kondycji marek w kontek\u015bcie coraz bardziej skomplikowanych zachowa\u0144 konsumenckich i zmieniaj\u0105cego si\u0119 \u015bwiata medi\u00f3w – t\u0142umaczy Agnieszka Szysz, kt\u00f3ra obj\u0119\u0142a nowo utworzone stanowisko communications planning directora w ca\u0142ej grupie ZenithOptimedia. <\/P>
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W zwi\u0105zku z powo\u0142aniem nowej kom\u00f3rki nast\u0105pi\u0142y r\u00f3wnie\u017c zmiany personalne. Stanowisko account directora zajmowane dotychczas w domu mediowym Optimedia przez Agnieszk\u0119 Szysz obj\u0119\u0142a Marta Szajko, poprzednio account manager. Zarz\u0105dza ona zespo\u0142em obs\u0142uguj\u0105cym firm\u0119 L’Oreal Polska. <\/P>
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Firma od nowego roku przywita w swoich szeregach tak\u017ce nowego pracownika – Mart\u0119 Koz\u0142owska, dotychczas zwi\u0105zan\u0105 z Initiative Warszawa., gdzie pracowa\u0142a na stanowisko media managera. W ZenitOptimedia obejmie stanowisko account managera i b\u0119dzie si\u0119 zajmowa\u0142a mark\u0105 Vichy, nale\u017c\u0105c\u0105 do firmy L’Oreal Polska. <\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Dom mediowy ZenitOptimedia stworzy\u0142 dzia\u0142 communications planning, kt\u00f3rego podstawowym zadaniem b\u0119dzie…","protected":false},"author":1,"featured_media":67439,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9678],"tags":[],"class_list":{"0":"post-67438","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-awanse","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/67438","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=67438"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/67438\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/67439"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=67438"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=67438"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=67438"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}