{"id":6610,"date":"2012-04-30T15:57:03","date_gmt":"2012-04-30T13:57:03","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/radio-krakow-nadaje-do-myslenia\/"},"modified":"2012-04-30T15:57:03","modified_gmt":"2012-04-30T13:57:03","slug":"radio-krakow-nadaje-do-myslenia","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/prasa\/radio-krakow-nadaje-do-myslenia.html","title":{"rendered":"Radio Krak\u00f3w &#8222;nadaje do my\u015blenia&#8221;"},"content":{"rendered":"<p>Wprowadzone zosta\u0142o sp&oacute;jne od\u017cinglowanie prawie ca\u0142ego programu Radia Krak&oacute;w (d\u017cingle, sygna\u0142y identyfikuj\u0105ce stacj\u0119 oraz sygna\u0142y pasm programowych). Ca\u0142a oprawa oparta jest na tym samym motywie muzycznym, w urozmaiconych  aran\u017cacjach.<\/p>\n<p>Od\u017cinglowanie przygotowa\u0142o studio nagra\u0144 Nieustraszeni \u0141owcy D\u017awi\u0119k&oacute;w, a skomponowa\u0142 kompozytor Maciej Aleksandrowicz.<\/p>\n<p>Wraz z nowym od\u017cinglowaniem rusza kampania wizerunkowa Radia Krak&oacute;w. Od 1 maja br. w Ma\u0142opolsce pojawi\u0105 si\u0119 billboardy promuj\u0105ce nowy liner stacji -&#8222;Nadajemy do&nbsp;my\u015blenia&#8221;.<\/p>\n<p>&#8211; Chcemy by\u0107 radiem, kt&oacute;re jest najbli\u017cej spraw mieszka\u0144c&oacute;w naszego regionu &#8211;  m&oacute;wi Marcin Pulit, prezes zarz\u0105du Radia Krak&oacute;w, redaktor naczelny.<\/p>\n<p>W kampanii wykorzystano no\u015bniki zewn\u0119trzne: 92 billboardy w najwi\u0119kszych miastach regionu: Krakowie, Nowym S\u0105czu, Tarnowie, Nowym Targu, Zakopanem i Bochni; reklam\u0119 na tablicach LED: w Krakowie, Tarnowie, Nowym S\u0105czu, Wadowicach, Kalwarii, Brzesku, Gdowie, Limanowej, Mszanie, My\u015blenicach, D\u0119bicy, Wadowicach, K\u0119tach i w Chrzanowie oraz pras\u0119 lokaln\u0105 (kampania reklamowa m.in.w Gazecie Krakowskiej i tygodniku Temi). Autorem koncepcji kampanii jest krakowska agencja reklamowa Marketing Plus, a tw&oacute;rc\u0105 kreacji graficznej grafik Witold Siemaszkiewicz.<\/p>\n","protected":false},"excerpt":{"rendered":"30 kwietnia br. Radio Krak&oacute;w zmieni\u0142o swoje d\u017cingle i sygna\u0142y. Stacja wprowadzi\u0142a te\u017c nowy liner &#8211; &#8222;Nadajemy do&nbsp;my\u015blenia&#8221;.","protected":false},"author":1,"featured_media":6611,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9673],"tags":[1201],"class_list":{"0":"post-6610","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-prasa","8":"tag-radio-krakow","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/6610","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=6610"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/6610\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/6611"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=6610"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=6610"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=6610"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}