{"id":65341,"date":"2007-03-05T19:12:31","date_gmt":"2007-03-05T18:12:31","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/21-spotow-w-nowej-kampanii-adidasa-2\/"},"modified":"2007-03-05T19:12:31","modified_gmt":"2007-03-05T18:12:31","slug":"21-spotow-w-nowej-kampanii-adidasa-2","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/21-spotow-w-nowej-kampanii-adidasa-2.html","title":{"rendered":"21 spot\u00f3w w nowej kampanii Adidasa"},"content":{"rendered":"<p>Kampania rusza 6 marca r\u00f3wnolegle na ca\u0142ym \u015bwiecie. Sk\u0142ada si\u0119 na ni\u0105 21 spot\u00f3w telewizyjnych, 15 kr\u00f3tkich film\u00f3w dokumentalnych, jeden film pe\u0142nometra\u017cowy, uj\u0119cia z planu i ekskluzywne nagrania dost\u0119pne na stronie www.adidas.com. <\/p>\n<p>Prace i grafiki artyst\u00f3w b\u0119d\u0105 dodatkowo prezentowane na mobilnej wystawie i w albumach, trafi\u0105 tak\u017ce na specjalne limitowane kolekcje ubra\u0144 adidas. <\/p>\n<p>W Polsce w ramach kampanii &#8222;Impossible is nothing&#8221; prezentowane b\u0119d\u0105 spoty z Davidem Beckhamem, Jelen\u0105 Isinbajew\u0105, Allyson Felix oraz Jonahem Lomu. Pojawi\u0105 si\u0119 one na antenie TVN, Polsatu, TVP, TV4, Eurosportu i MTV. <\/p>\n<p>Za kreacj\u0119 globalnej kampanii odpowiada agencja 180 Amsterdam (Grupa TBWA\\), za\u015b za jej adaptacj\u0119 na polskim rynku &#8211; polski oddzia\u0142 TBWA\\. Planowaniem i zakupem medi\u00f3w w Polsce zajmuje si\u0119 dom mediowy Carat. Za obs\u0142ug\u0119 dzia\u0142a\u0144 PR marki odpowiada agencja 180 Public Relations.<\/p>\n","protected":false},"excerpt":{"rendered":"Marka Adidas rozpoczyna kolejn\u0105 ods\u0142on\u0119 globalnej kampanii reklamowej &#8222;Impossible is nothing&#8221;. W przedsi\u0119wzi\u0119ciu bierze udzia\u0142 ponad trzydzie\u015bci gwiazd sportu.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-65341","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-atl","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/65341","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=65341"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/65341\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=65341"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=65341"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=65341"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}