{"id":64625,"date":"2007-03-26T06:00:00","date_gmt":"2007-03-26T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/jaki-jest-prime-time-w-internecie\/"},"modified":"2007-03-26T06:00:00","modified_gmt":"2007-03-26T04:00:00","slug":"jaki-jest-prime-time-w-internecie","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/badania\/jaki-jest-prime-time-w-internecie.html","title":{"rendered":"Jaki jest prime time w internecie?"},"content":{"rendered":"<p><P>Jednak nowe badania comScore dowodz\u0105, \u017ce na razie te dwa \u015brodki przekazu \u015bwietnie si\u0119 uzupe\u0142niaj\u0105.<\/P><br \/>\n<P>Okazuje si\u0119 bowiem, \u017ce prime time telewizji internetowej nast\u0119puje wcze\u015bniej ni\u017c telewizji tradycyjnej. W tygodniu trwa w godzinach 17-20. Za to prime time telewizji tradycyjnej rozpoczyna si\u0119 o godz. 20 i ko\u0144czy o 23. <\/P><br \/>\n<P>Nieco inaczej jest w weekendy, kiedy prime time telewizji internetowej trwa w godzinach 19-23. Jednak widzowie ch\u0119tniej ogl\u0105daj\u0105 telewizj\u0119 internetow\u0105 lub \u015bci\u0105gaj\u0105 z sieci materia\u0142y wideo w ci\u0105gu tygodnia ni\u017c w weekendy.<\/P><br \/>\n<P>&#8211; Marketerzy maj\u0105 doskona\u0142\u0105 okazj\u0119, \u017ceby wykorzysta\u0107 telewizj\u0119 internetow\u0105 w po\u0142\u0105czeniu z telewizj\u0105 tradycyjn\u0105 i w wyniku tego podwoi\u0107 najefektywniejszy czas reklamowy, kt\u00f3ry wyst\u0119puje w trakcie najwy\u017cszej ogl\u0105dalno\u015bci &#8211; komentuje Erin Hunter, wiceprezes comScore.<BR><\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Wydawa\u0142oby si\u0119, \u017ce telewizja internetowa skutecznie wygrywa rywalizacj\u0119 z telewizj\u0105 tradycyjn\u0105.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9662],"tags":[],"class_list":{"0":"post-64625","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-badania","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/64625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=64625"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/64625\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=64625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=64625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=64625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}