{"id":64325,"date":"2007-04-04T00:01:00","date_gmt":"2007-04-03T22:01:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/kampania-hp-w-trzech-czesciach\/"},"modified":"2007-04-04T00:01:00","modified_gmt":"2007-04-03T22:01:00","slug":"kampania-hp-w-trzech-czesciach","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/kampania-hp-w-trzech-czesciach.html","title":{"rendered":"Kampania HP w trzech cz\u0119\u015bciach"},"content":{"rendered":"<p><P>Dzia\u0142ania, kt\u00f3re potrwaj\u0105 do 30 kwietnia,&nbsp;maj\u0105 na celu wzmocnienie wizerunku HP, jako dostawcy najlepszych rozwi\u0105za\u0144 dla biznesu.<\/P><br \/>\n<P>Kampania &#8222;Color for Business&#8221; zosta\u0142a podzielona na trzy cz\u0119\u015bci. Pierwsza z nich, wzmacniaj\u0105ca wizerunek HP, obejmie no\u015bniki reklamy zewn\u0119trznej (outdoor). <\/P><br \/>\n<P>Pozosta\u0142e dwie cz\u0119\u015bci, promuj\u0105ce kolorowe urz\u0105dzenia drukuj\u0105ce HP, zar\u00f3wno atramentowe, jak i laserowe, obecne b\u0119d\u0105 w prasie oraz w internecie.<\/P><br \/>\n<P>Reklamy prasowe zostan\u0105 opublikowane m.in. w Rzeczpospolitej, Pulsie Biznesu, Wprost, Forbes, Press oraz PC Format. Kampania outdoorowa obejmie najwi\u0119ksze miasta w Polsce. Informacje na temat produkt\u00f3w HP znajd\u0105 si\u0119 r\u00f3wnie\u017c w internecie oraz w serwisach: Onet Firma, WP Finanse, Gazeta.pl Firma i Manager Money. <\/P><br \/>\n<P>Kreacja jest dzie\u0142em agencji reklamowe Publicis. Media zaplanowa\u0142 dom mediowy Optimedia wraz z&nbsp;ZED Digital, departamentem medi\u00f3w interaktywnych grupy ZenithOptimedia.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Firma Hewlett-Packard rozpocz\u0119\u0142a kampani\u0119 reklamow\u0105 promuj\u0105c\u0105 kolorowe drukarki i urz\u0105dzenia wielofunkcyjne.","protected":false},"author":1,"featured_media":64326,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[967,132,52,250],"class_list":{"0":"post-64325","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-money-pl","9":"tag-onet-pl","10":"tag-publicis","11":"tag-zenithoptimedia","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/64325","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=64325"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/64325\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/64326"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=64325"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=64325"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=64325"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}