{"id":63516,"date":"2007-04-30T06:00:00","date_gmt":"2007-04-30T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/reklamy-takze-w-youtube\/"},"modified":"2007-04-30T06:00:00","modified_gmt":"2007-04-30T04:00:00","slug":"reklamy-takze-w-youtube","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/digital\/internet\/reklamy-takze-w-youtube.html","title":{"rendered":"Reklamy tak\u017ce w YouTube"},"content":{"rendered":"<p><P>Jak donosi BusinessWeek.com YouTube jest na etapie testowania kr\u00f3tkich reklam emitowanych przed wideoklipami i po nich. Reklamy maj\u0105 pojawi\u0107 si\u0119 w serwisie pod koniec tego roku. Trwa\u0142yby 30 sekund, wi\u0119c w przypadku kr\u00f3tkich klip\u00f3w stanowi\u0142yby znaczn\u0105 cz\u0119\u015b\u0107 odtwarzanego materia\u0142u. To mo\u017ce jednak nie spodoba\u0107 si\u0119 internautom. Suzie Reider, Chief Marketing Officer serwisu, podziela te obawy: &#8211; Nie s\u0105dz\u0119, \u017ce 15-sekundowy lub 30-sekundowy preroll emitowany przed klipem, kt\u00f3ry trwa 27 sekund b\u0119dzie mi\u0142ym prze\u017cyciem.<BR><\/P><br \/>\n<P>Badanie przeprowadzone ostatnio przez Harris Interactive wykaza\u0142o, \u017ce u\u017cytkownikom nie podoba si\u0119 pomys\u0142 umieszczania reklam przed wideoklipami. Niemal 3\/4 aktywnych u\u017cytkownik\u00f3w serwisu przyzna\u0142o, \u017ce gdyby przed ka\u017cdym odtwarzanym przez nich filmem pojawia\u0142y si\u0119 reklamy, zacz\u0119liby odwiedza\u0107 YouTube rzadziej ni\u017c dotychczas.<BR><\/P><br \/>\n<P>Google &#8211; w\u0142a\u015bciciel YouTube &#8211; przewiduje, \u017ce rok 2008 przyniesie znaczny zysk z reklam. <\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Ju\u017c nied\u0142ugo u\u017cytkownicy serwisu YouTube zamiast wybranego przez siebie wideoklipu najpierw zobacz\u0105 poprzedzaj\u0105c\u0105 go reklam\u0119.","protected":false},"author":1,"featured_media":63517,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9676],"tags":[181,274],"class_list":{"0":"post-63516","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-internet","8":"tag-google","9":"tag-youtube","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/63516","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=63516"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/63516\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/63517"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=63516"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=63516"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=63516"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}