{"id":63507,"date":"2007-04-30T06:00:00","date_gmt":"2007-04-30T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/joost-z-microsoftem-i-united-airlines\/"},"modified":"2007-04-30T06:00:00","modified_gmt":"2007-04-30T04:00:00","slug":"joost-z-microsoftem-i-united-airlines","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/digital\/internet\/joost-z-microsoftem-i-united-airlines.html","title":{"rendered":"Joost z Microsoftem i United Airlines"},"content":{"rendered":"<p><P>Unilever i United Airlines wespr\u0105 wprowadzenie nowej oferty &#8211; darmowych program\u00f3w wspomaganych reklamami.<\/P><br \/>\n<P>Zgodnie z umow\u0105 reklamodawcy przez okres 3 m-cy b\u0119d\u0105 testowa\u0107 r\u00f3\u017cne formaty reklam. Nie ujawniono stawek za reklamy, ale \u017ar\u00f3d\u0142a donosz\u0105, \u017ce cena za spot telewizyjny emitowany w USA wynosi 50 tys. dol., a za reklam\u0119 pokazywan\u0105 na ca\u0142ym \u015bwiecie &#8211; 100 tys. dol. Jednym z testowanych format\u00f3w jest opcja &#8222;hand-raiser&#8221; &#8211; ikona pude\u0142ka pojawiaj\u0105ca si\u0119 wraz z wideoklipem. Po klikni\u0119ciu w ikon\u0119 wy\u015bwietla si\u0119 oferta reklamodawcy.<\/P><br \/>\n<P>Joost b\u0119dzie zach\u0119ca\u0142 u\u017cytkownik\u00f3w do podzielenia si\u0119 informacjami o sobie i swoich zainteresowaniach. To pomo\u017ce reklamodawcom dostosowa\u0107 oferty do indywidualnych potrzeb u\u017cytkownik\u00f3w.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Telewizja internetowa Joost podpisa\u0142a umowy z najwi\u0119kszymi reklamodawcami. Partnerzy serwisu, w\u015br\u00f3d kt\u00f3rych znale\u017ali si\u0119: Microsoft, Sony&#8230;","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9676],"tags":[],"class_list":{"0":"post-63507","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-internet","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/63507","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=63507"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/63507\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=63507"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=63507"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=63507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}