{"id":63018,"date":"2007-05-16T06:00:00","date_gmt":"2007-05-16T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/mlodzi-i-bogaci-wybieraja-gmail\/"},"modified":"2007-05-16T06:00:00","modified_gmt":"2007-05-16T04:00:00","slug":"mlodzi-i-bogaci-wybieraja-gmail","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/digital\/internet\/mlodzi-i-bogaci-wybieraja-gmail.html","title":{"rendered":"M\u0142odzi i bogaci wybieraj\u0105 Gmail"},"content":{"rendered":"<p><P>Po tym jak w lutym tego roku Gmail umo\u017cliwi\u0142 zak\u0142adanie kont pocztowych wszystkim u\u017cytkownikom, wzros\u0142a liczba odwiedzin platformy Google&#8217;a, a tak\u017ce jej zysk.<\/P><br \/>\n<P>Jednak w sektorze platform oferuj\u0105cych darmowe konta pocztowe niezmiennie dominuje Yahoo oraz Hotmail Microsoftu. Udzia\u0142 w rynku Yahoo wynosi 4,27 proc., Hotmaila &#8211; 1,95 proc., a Gmaila jedynie 0,39 proc.<BR>Pomimo tego e &#8211; mail marketerzy powinni uwa\u017cnie przygl\u0105da\u0107 si\u0119 platformie Google&#8217;a, gdy\u017c jak pokazuj\u0105 badania Hitwise, jej u\u017cytkownicy s\u0105 m\u0142odsi i bogatsi od u\u017cytkownik\u00f3w poczty Yahoo czy Hotmail, a wi\u0119c stanowi\u0105 lepszy target dla marketer\u00f3w.<\/P><br \/>\n<P>W kwietniu ponad po\u0142ow\u0119 u\u017cytkownik\u00f3w korzystaj\u0105cych z poczty Gmail stanowi\u0142y osoby z grupy wiekowej 18 &#8211; 34 lata. Tymczasem osoby z tej grupy wiekowej stanowi\u0142y tylko 44 proc u\u017cytkownik\u00f3w Hotmaila i 42 proc. u\u017cytkownik\u00f3w Yahoo.<\/P><br \/>\n<P>18 proc. u\u017cytkownik\u00f3w Gmaila mia\u0142o przych\u00f3d w wysoko\u015bci 100 tys. dol. i powy\u017cej tej kwoty. Taki zarobek osi\u0105gn\u0119\u0142o 15 proc. u\u017cytkownik\u00f3w poczty Hotmail i 13 proc. &#8211; Yahoo. Internauci korzystaj\u0105cy z Gmaila s\u0105 te\u017c bardziej aktywni w serwisach spo\u0142eczno\u015bciowych (3,7 proc.) ni\u017c ci korzystaj\u0105cy z Hotmaila (2,2 proc.) i Yahoo (1,2 proc.).<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"U\u017cytkownicy konta pocztowego Gmail to osoby m\u0142odsze i bogatsze ni\u017c u\u017cytkownicy poczty Yahoo czy Hotmail &#8211; wynika z bada\u0144 Hitwise.","protected":false},"author":1,"featured_media":63019,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9676],"tags":[181],"class_list":{"0":"post-63018","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-internet","8":"tag-google","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/63018","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=63018"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/63018\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/63019"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=63018"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=63018"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=63018"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}