{"id":62379,"date":"2007-05-31T21:48:16","date_gmt":"2007-05-31T19:48:16","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/rosna-ceny-reklam-w-wirtualnej-polsce-2\/"},"modified":"2007-05-31T21:48:16","modified_gmt":"2007-05-31T19:48:16","slug":"rosna-ceny-reklam-w-wirtualnej-polsce-2","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/digital\/internet\/rosna-ceny-reklam-w-wirtualnej-polsce-2.html","title":{"rendered":"Rosn\u0105 ceny reklam w Wirtualnej Polsce"},"content":{"rendered":"<p>G\u0142\u00f3wne zmiany w cenniku to wprowadzenie nowych form reklamowych: tzw. MegaProdukt\u00f3w, m.in. MegaBillboard, MegaSkyScraper, MegaBox, Mega\u015ar\u00f3dtekst, MegaSurroundAd w serwisach dostosowanych do rozdzielczo\u015bci 1024&#215;768 oraz In-Stream AudioAd &#8211; reklamy audio przed materia\u0142ami d\u017awi\u0119kowymi w serwisach Wiadomo\u015bci, Sport i Muzyka.<\/p>\n<p>Aktualizacji poddano list\u0119 serwis\u00f3w WP oraz linii tematycznych (dodanie nowych serwis\u00f3w, np. Facet, Tech, Gwiazdy, WPtv), a tak\u017ce form reklamowych dost\u0119pnych jako &#8222;dni\u00f3wki&#8221; na Stronie G\u0142\u00f3wnej WP (dodano m.in. DoubleBillboard, MidBox) oraz cen takich reklam wobec rosn\u0105cego zasi\u0119gu (podwy\u017cka o ok. 10 proc.).<\/p>\n<p>Zwi\u0119kszeniu, zgodnie z rekomendacj\u0105 IAB, ulega maksymalna waga kreacji popularnych form reklamowych. <\/p>\n<p>Nowy cennik zawiera r\u00f3wniez wi\u0119ksze pakiety WPZasi\u0119g (dodatkowo: 7,5 i 10 mln UU) oraz pakiety WPMax (tania reklama bez cappingu przy zastosowaniu statycznych form reklamowych).<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Od 1 czerwca obowi\u0105zywa\u0107 b\u0119dzie nowy cennik reklamowy portalu Wirtualna Polska. Znalaz\u0142y si\u0119 w nim m.in. nowe formy promocyjne, rozwi\u0105zania pakietowe, a tak\u017ce zmiany cen dni\u00f3wek.","protected":false},"author":1,"featured_media":62380,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9676],"tags":[],"class_list":{"0":"post-62379","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-internet","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/62379","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=62379"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/62379\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/62380"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=62379"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=62379"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=62379"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}