{"id":62261,"date":"2007-06-04T22:13:39","date_gmt":"2007-06-04T20:13:39","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/zmiany-w-swiecie-kobiety\/"},"modified":"2007-06-04T22:13:39","modified_gmt":"2007-06-04T20:13:39","slug":"zmiany-w-swiecie-kobiety","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/prasa\/zmiany-w-swiecie-kobiety.html","title":{"rendered":"Zmiany w \u015awiecie Kobiety"},"content":{"rendered":"<p>W wyniku zmian rozbudowano niekt\u00f3re dzia\u0142y (np. moda, kuchnia, emocje, wn\u0119trza, prawo), rezygnuj\u0105c z innych (Baba XXI wieku). Ponadto dodano 8 kolumn eksperckich w dzia\u0142ach moda, uroda, emocje, prawo, kuchnia.<\/p>\n<p>Zmiany w \u015awiecie Kobiety zostan\u0105 wsparte kampani\u0105 reklamow\u0105, kt\u00f3ra obejmie pras\u0119 (tytu\u0142y Bauera), telewizj\u0119 (TVP1, TVP2, TVN i Polsat). 30-sekundowe spoty w stacjach telewizyjnych emitowane b\u0119d\u0105 do ko\u0144ca roku.<\/p>\n<p>Autorem nowej kampanii telewizyjnej jest firma Happy Hours. Za zakup medi\u00f3w odpowiada Mediaedge:CIA.<\/p>\n<p>Wydawnictwo Bauer w komunikacie poinformowa\u0142o, \u017ce l\u0105cznie na promocj\u0119 \u015awiata Kobiety przeznaczy do ko\u0144ca roku ponad 3 miliony zlotych.<\/p>\n","protected":false},"excerpt":{"rendered":"Od numeru lipcowego, kt\u00f3ry na rynku dost\u0119pny jest od dzisiaj, miesi\u0119cznik \u015awiat Kobiety ukazywa\u0107 si\u0119 b\u0119dzie w zmienionej formule merytorycznej. Zmiany wprowadzono po d\u0142ugofalowych badaniach fokusowych na terenie ca\u0142ej Polski, zar\u00f3wno na czytelniczkach tego magazynu, jak i konkurencji.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9673],"tags":[],"class_list":{"0":"post-62261","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-prasa","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/62261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=62261"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/62261\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=62261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=62261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=62261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}