{"id":62097,"date":"2007-06-11T06:00:00","date_gmt":"2007-06-11T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/nielsen-zbada-uzytkownikow-komorek\/"},"modified":"2007-06-11T06:00:00","modified_gmt":"2007-06-11T04:00:00","slug":"nielsen-zbada-uzytkownikow-komorek","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/badania\/nielsen-zbada-uzytkownikow-komorek.html","title":{"rendered":"Nielsen zbada u\u017cytkownik\u00f3w kom\u00f3rek"},"content":{"rendered":"<p><P>wykorzystuj\u0105 swoje telefony do surfowania po internecie czy ogl\u0105dania film\u00f3w wideo. <\/P><br \/>\n<P>W pierwszej fazie bada\u0144 Nielsen Wireless oszacuje rozmiar rynku i okre\u015bli, w jaki spos\u00f3b r\u00f3\u017cne oferty wp\u0142ywaj\u0105 na tradycyjne u\u017cytkowanie telefon\u00f3w kom\u00f3rkowych. 2. faza obejmie pomiar multimedi\u00f3w tworzonych dla u\u017cytkownik\u00f3w telefon\u00f3w kom\u00f3rkowych. <\/P><br \/>\n<P>Nowa us\u0142uga ma by\u0107 dost\u0119pna w przysz\u0142ym miesi\u0105cu. Ju\u017c wkr\u00f3tce Nielsen Wireless zostanie zaprezentowany potencjalnym klientom: tw\u00f3rcom multimedi\u00f3w, tradycyjnym sprzedawcom medi\u00f3w, agencjom oraz reklamodawcom. <\/P><br \/>\n<P>Badania Nielsena wykaza\u0142y, \u017ce w I kwartale tego roku 25 proc. os\u00f3b z grupy wiekowej 18 &#8211; 34 lata u\u017cywa\u0142o swoich kom\u00f3rek do \u0142\u0105czenia si\u0119 z internetem, a przynajmniej 7 proc. badanych z tej grupy wiekowej ogl\u0105da\u0142o w swoich telefonach materia\u0142y wideo. <\/P><br \/>\n<P>Badania dostarczy\u0142y do\u015b\u0107 zaskakuj\u0105cych danych. Okaza\u0142o si\u0119, \u017ce osoby korzystaj\u0105ce z us\u0142ugi telewizji w kom\u00f3rkach s\u0105 starsze ni\u017c przewidywano &#8211; 46 proc. z nich to u\u017cytkownicy powy\u017cej 35 lat. <\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Nielsen Co. wprowadza us\u0142ug\u0119 Nielsen Wireless, dzi\u0119ki kt\u00f3rej b\u0119dzie mo\u017cna zbada\u0107, w jaki spos\u00f3b u\u017cytkownicy kom\u00f3rek&#8230;","protected":false},"author":1,"featured_media":62098,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9662],"tags":[],"class_list":{"0":"post-62097","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-badania","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/62097","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=62097"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/62097\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/62098"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=62097"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=62097"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=62097"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}