{"id":61012,"date":"2007-07-10T06:00:00","date_gmt":"2007-07-10T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/effie-141-kampanii-w-walce-o-nagrody\/"},"modified":"2015-01-13T01:01:24","modified_gmt":"2015-01-13T01:01:24","slug":"effie-141-kampanii-w-walce-o-nagrody","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/wydarzenia\/effie-141-kampanii-w-walce-o-nagrody.html","title":{"rendered":"Effie: 141 kampanii w walce o nagrody"},"content":{"rendered":"<p><P>99 kampanii reklamowych zg\u0142oszonych przez agencje reklamowe oraz 42 kampanie zg\u0142oszone przez domy mediowe. <\/P><br \/>\n<P>Komitet organizacyjny 2 lipca zatwierdzi\u0142 raport z przyjmowania prac przez firm\u0119 Ernst&amp;Young. Zatwierdzi\u0142 kary regulaminowe dla sp\u00f3\u017anionych agencji oraz tych, kt\u00f3re nie dostarczy\u0142y wymaganych regulaminem podpis\u00f3w klient\u00f3w b\u0105d\u017a instytut\u00f3w badawczych. <\/P><br \/>\n<P>W\u015br\u00f3d agencji reklamowych najwi\u0119cej projekt\u00f3w zg\u0142osi\u0142y Publicis (8), Grey Worldwide (7) oraz DDB, Gruppa66 Ogilvy, Leo Burnett, McCann Erickson i TBWA (6 zg\u0142osze\u0144). <\/P><br \/>\n<P>Liderem w\u015br\u00f3d dom\u00f3w mediowych zosta\u0142 MediaCom (12), w czo\u0142\u00f3wce listy zg\u0142osze\u0144 s\u0105 te\u017c Mediaedge:CIA (8) i Starcom (6 projekt\u00f3w).<\/P><br \/>\n<P>Effie Awards ocenia wymierne, rynkowe efekty kampanii reklamowych. Zg\u0142aszane kampanie, s\u0105 oceniane w spos\u00f3b ca\u0142o\u015bciowy (strategia, kreacja, planowanie i zakup medi\u00f3w).<\/P><br \/>\n<P>Gala wr\u0119czenia nagr\u00f3d odb\u0119dzie si\u0119 22 pa\u017adziernika w warszawskim Teatrze Wielkim. Mediarun.pl jest patronem medialnym konkursu.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Do \u00f3smej edycji Effie Awards 2007 zg\u0142oszonych zosta\u0142o 141 kampanii reklamowych. O nagrody w tym roku ubiega\u0107 si\u0119 b\u0119dzie&#8230;","protected":false},"author":1,"featured_media":61013,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[4640,46],"tags":[227,1290,759,831,52,377,303],"class_list":{"0":"post-61012","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-konkursy","8":"category-wydarzenia","9":"tag-effie-awards","10":"tag-leo-burnett","11":"tag-mccann-erickson","12":"tag-mediacom","13":"tag-publicis","14":"tag-starcom","15":"tag-tbwa","16":"cs-entry","17":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/61012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=61012"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/61012\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/61013"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=61012"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=61012"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=61012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}