{"id":60885,"date":"2007-07-12T23:16:38","date_gmt":"2007-07-12T21:16:38","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/warka-w-barwach-lecha-poznan-2\/"},"modified":"2007-07-12T23:16:38","modified_gmt":"2007-07-12T21:16:38","slug":"warka-w-barwach-lecha-poznan-2","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/warka-w-barwach-lecha-poznan-2.html","title":{"rendered":"Warka w barwach Lecha Pozna\u0144"},"content":{"rendered":"<p>&#8211; Wcze\u015bniejsze zobowi\u0105zania klubu wobec firmy Remes wygas\u0142y. W zwi\u0105zku z tym w my\u015bl zapis\u00f3w kontraktu Warki z KKS Lech Pozna\u0144, od sezonu 2007\/2008 Warka b\u0119dzie obecna na koszulce &#8211; wyja\u015bnia Krzysztof Rut, dyrektor ds. korporacyjnych Grupy \u017bywiec.<\/p>\n<p>Warka, dzi\u0119ki podpisanej rok temu z KKS Lech Pozna\u0144 umowie, sta\u0142a si\u0119 strategicznym oraz wy\u0142\u0105cznym bran\u017cowym sponsorem Klubu. Zyska\u0142a prawo do ekspozycji marki na stadionie, wykorzystania faktu sponsoringu w dzia\u0142aniach marketingowych marki oraz uzyska\u0142a mo\u017cliwo\u015b\u0107 korzystania z wizerunku zawodnik\u00f3w. <\/p>\n<p>Wsp\u00f3\u0142praca z klubem zacz\u0119\u0142a si\u0119 od poinformowania kibic\u00f3w o nowym sponsorze. Informacja ta pojawi\u0142a si\u0119 na billboardach i w punktach sprzeda\u017cy. Na rynek wprowadzona zosta\u0142a r\u00f3wnie\u017c limitowana edycja butelki 0,65l w barwach klubu.<\/p>\n","protected":false},"excerpt":{"rendered":"W najbli\u017cszych dw\u00f3ch sezonach pi\u0142karze Lecha Pozna\u0144 zagraj\u0105 w koszulkach z logiem firmy Warka.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[],"class_list":{"0":"post-60885","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-branding","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/60885","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=60885"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/60885\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=60885"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=60885"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=60885"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}