{"id":60455,"date":"2007-07-25T06:00:00","date_gmt":"2007-07-25T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/aluminiowa-butelka-od-coca-coli\/"},"modified":"2007-07-25T06:00:00","modified_gmt":"2007-07-25T04:00:00","slug":"aluminiowa-butelka-od-coca-coli","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/aluminiowa-butelka-od-coca-coli.html","title":{"rendered":"Aluminiowa butelka od Coca-Coli"},"content":{"rendered":"<p><P>Butelka o pojemno\u015bci 200 ml dost\u0119pna b\u0119dzie w wybranych polskich klubach i&nbsp;na imprezach towarzysz\u0105cych najwi\u0119kszym koncertom tego sezonu. <\/P><br \/>\n<P>W ciemno\u015bciach, po o\u015bwietleniu jej ultrafioletem widoczne b\u0119d\u0105 zupe\u0142nie nowe wzory, r\u00f3\u017cne od tych, kt\u00f3re b\u0119dzie mo\u017cna zobaczy\u0107 w \u015bwietle dziennym. Dodatkowo aluminiowa butelka Coca-Cola na \u017cyczenie klient\u00f3w dope\u0142niana b\u0119dzie przez hostessy wybranym alkoholem.<\/P><br \/>\n<P>\u015awiatowa premiera nowej butelki mia\u0142a miejsce na tegorocznym festiwalu filmowym w Cannes. Polskiej premierze towarzyszy specjalna kampania promocyjna. Jej przewodnimi elementami s\u0105 piosenka, stworzona przez autora designu&nbsp;&#8211; zesp\u00f3\u0142 Faithless oraz teledysk francuskiego studia Paranoid. Ca\u0142o\u015bci dope\u0142niaj\u0105 kr\u0105\u017c\u0105ce w sieci filmy i klubowe wizualizacje.<\/P><br \/>\n<P>Promocja butelki w Polsce wspierana b\u0119dzie dzia\u0142aniami w internecie przygotowanymi przez agencj\u0119 K2 oraz kampani\u0105 PR prowadzon\u0105 przez agencj\u0119 Edelman Polska.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Zaprojektowane przez zesp\u00f3\u0142 Faithless aluminiowe butelki Coca-Coli trafi\u0142y do Polski.","protected":false},"author":1,"featured_media":60456,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[48],"class_list":{"0":"post-60455","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-k2","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/60455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=60455"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/60455\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/60456"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=60455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=60455"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=60455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}