{"id":6042,"date":"2012-06-01T02:05:43","date_gmt":"2012-06-01T00:05:43","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/tyson-gra-i-spiewa-w-kampanii-black-wideo\/"},"modified":"2012-06-01T02:05:43","modified_gmt":"2012-06-01T00:05:43","slug":"tyson-gra-i-spiewa-w-kampanii-black-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/tyson-gra-i-spiewa-w-kampanii-black-wideo.html","title":{"rendered":"Tyson gra i \u015bpiewa w kampanii Black (wideo)"},"content":{"rendered":"<p>Kampania &#8222;Tak dzia\u0142a Black!&#8221; potrwa do ko\u0144ca czerwca i obejmie telewizj\u0119, pras\u0119 oraz outdoor.<\/p>\n<p>&#8211; Tyson kiedy\u015b kojarzy\u0142 si\u0119 z sukcesem w sporcie, dzisiaj odnosi go jako showman, cz\u0142owiek z dystansem do samego siebie &#8211; m&oacute;wi Katarzyna So\u015bnierz, group creative director Grey Group, wsp&oacute;\u0142tw&oacute;rca kampanii.<\/p>\n<p>Film reklamowy z udzia\u0142em Tysona to dzie\u0142o agencji Testardo Gram i domu produkcyjnego Papaya Films. Re\u017cyserem spotu jest Kasia Adamik, autorem zdj\u0119\u0107 &#8211; Tomasz Naumiuk.<\/p>\n<p>Pierwsza cz\u0119\u015b\u0107 nowej kampanii napoju Black ruszy\u0142a 1 czerwca w telewizji (m.in. TVP1, TVP2, Polsat, TVN, MTV, Viva, Canal+, Comedy Central, AXN, Eska TV, Kino Polska, Fox Life), prasie (Playboy, CKM) oraz no\u015bnikach OOH i potrwa do ko\u0144ca miesi\u0105ca.<\/p>\n<p>Za planowanie i zakup medi&oacute;w odpowiada Mindshare.<\/p>\n","protected":false},"excerpt":{"rendered":"W telewizji zadebiutowa\u0142&nbsp;pierwszy spot napoju energetyzuj\u0105cego Black z udzia\u0142em Mike&#8217;a Tysona,&nbsp;by\u0142ego mistrza \u015bwiata wagi ci\u0119\u017ckiej w boksie.","protected":false},"author":1,"featured_media":6043,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[703,85,627,836],"class_list":{"0":"post-6042","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-black","9":"tag-mindshare","10":"tag-papaya-films","11":"tag-testardo-gram","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/6042","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=6042"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/6042\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/6043"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=6042"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=6042"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=6042"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}