{"id":60149,"date":"2007-08-02T06:00:00","date_gmt":"2007-08-02T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/polscy-siatkarze-beda-namawiac-do-picia-mleka\/"},"modified":"2007-08-02T06:00:00","modified_gmt":"2007-08-02T04:00:00","slug":"polscy-siatkarze-beda-namawiac-do-picia-mleka","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/polscy-siatkarze-beda-namawiac-do-picia-mleka.html","title":{"rendered":"Polscy siatkarze b\u0119d\u0105 namawia\u0107 do picia mleka"},"content":{"rendered":"<p><P>Gwiazdami tegorocznej edycji b\u0119d\u0105 polscy siatkarze: Katarzyna Skowro\u0144ska-Dolata, Piotr Gruszka i Sebastian \u015awiderski.<\/P><br \/>\n<P>Tegoroczna kampania jest ju\u017c pi\u0105t\u0105 ods\u0142on\u0105 akcji, kt\u00f3rej g\u0142\u00f3wnym celem jest promocja zdrowych nawyk\u00f3w \u017cywieniowych w\u015br\u00f3d najm\u0142odszych. <\/P><br \/>\n<P>Siatkarze namawiaj\u0105cy najm\u0142odszych do picia mleka pojawi\u0105 si\u0119 od sierpnia w reklamach telewizyjnych, na billboardach i innych no\u015bnikach reklamy zewn\u0119trznej w wi\u0119kszo\u015bci polskich miast, w reklamach prasowych i internetowych oraz stacjach radiowych.<\/P><br \/>\n<P>Za kreacj\u0119 i realizacj\u0119 kampanii odpowiedzialna jest agencja Communication Unlimited, planowanie i zakup medi\u00f3w powierzono ZenithOptimedia (planowaniem kampanii internetowej zaj\u0105\u0142 si\u0119 ZED Digital). <\/P><br \/>\n<P>Kampania &#8222;Pij mleko! B\u0119dziesz wielki&#8221; prowadzona jest cyklicznie od 2003 r.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"W sierpniu rusza kolejna edycja og\u00f3lnopolskiej kampanii spo\u0142ecznej &quot;Pij mleko! B\u0119dziesz wielki&quot;.","protected":false},"author":1,"featured_media":60150,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[250],"class_list":{"0":"post-60149","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-zenithoptimedia","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/60149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=60149"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/60149\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/60150"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=60149"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=60149"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=60149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}