{"id":57968,"date":"2007-10-03T06:00:00","date_gmt":"2007-10-03T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/reklama-online-zwieksza-swoj-udzial-w-rynku\/"},"modified":"2007-10-03T06:00:00","modified_gmt":"2007-10-03T04:00:00","slug":"reklama-online-zwieksza-swoj-udzial-w-rynku","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/badania\/reklama-online-zwieksza-swoj-udzial-w-rynku.html","title":{"rendered":"Reklama online zwi\u0119ksza sw\u00f3j udzia\u0142 w rynku"},"content":{"rendered":"<p><P>Oznacza to, \u017ce udzia\u0142 reklamy online w rynku zwi\u0119kszy\u0142 si\u0119 do prawie 15 proc. Wed\u0142ug IAB wydatki na reklam\u0119 w sieci pod koniec tego roku mog\u0105 wzrosn\u0105\u0107 do 2,75 mld funt\u00f3w. <BR><\/P><br \/>\n<P>W I po\u0142owie br. zyska\u0142y wszystkie najwa\u017cniejsze formaty reklamy internetowej. Udzia\u0142 w rynku og\u0142osze\u0144 wzr\u00f3s\u0142 o 72 proc. w stosunku do roku poprzedniego, udzia\u0142 display\u00f3w zwi\u0119kszy\u0142 si\u0119 o 33 proc., a paid-for search &#8211; o 44 proc.<BR><\/P><br \/>\n<P>Warto\u015b\u0107 ca\u0142ego rynku reklamowego wzros\u0142a w tym okresie o 3,1 proc. &#8211; do 9,1 mld funt\u00f3w. <\/P><\/p>\n","protected":false},"excerpt":{"rendered":"IAB poinformowa\u0142, \u017ce wydatki na reklam\u0119 internetow\u0105 w I po\u0142owie 2007 r. wzros\u0142y o 41 proc.","protected":false},"author":1,"featured_media":57969,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9662],"tags":[],"class_list":{"0":"post-57968","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-badania","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/57968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=57968"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/57968\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/57969"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=57968"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=57968"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=57968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}