{"id":57120,"date":"2007-11-05T06:00:00","date_gmt":"2007-11-05T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/krasko-i-wajda-reklamuja-serwis-informacyjny\/"},"modified":"2007-11-05T06:00:00","modified_gmt":"2007-11-05T05:00:00","slug":"krasko-i-wajda-reklamuja-serwis-informacyjny","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/krasko-i-wajda-reklamuja-serwis-informacyjny.html","title":{"rendered":"Kra\u015bko i Wajda reklamuj\u0105 serwis informacyjny"},"content":{"rendered":"<p><P>Program chce utrzyma\u0107 pozycj\u0119 lidera w\u015br\u00f3d serwis\u00f3w informacyjnych w Polsce.<\/P><br \/>\n<P>Kampania reklamowa czo\u0142owego programu informacyjnego TVP1 ma charakter wizerunkowy. Pojawi\u0105 si\u0119 w niej twarze popularnych korespondent\u00f3w zagranicznych i&nbsp; reporter\u00f3w programu: Piotra Kra\u015bko, Wiktora Batera, Urszuli Rzepczak, Marcina Szczepa\u0144skiego oraz Joanny Wajdy.<\/P><br \/>\n<P>Kampania, kt\u00f3ra zacz\u0119\u0142a si\u0119 wczoraj i&nbsp;potrwa miesi\u0105c, obejmuje pras\u0119 codzienn\u0105 (Gazeta Wyborcza, Dziennik), tygodniki (Polityka, Newsweek, Wprost i Przekr\u00f3j), trzy og\u00f3lnopolskie rozg\u0142o\u015bnie (Radio Zet, Jedynka i Tr\u00f3jka), portale internetowe oraz outdoor. <\/P><br \/>\n<P>Kreacj\u0119 kampanii przygotowa\u0142o biuro marketingu i promocji TVP. Za zakup medi\u00f3w odpowiada ZenithOptimedia.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"&quot;Wsz\u0119dzie tam, gdzie rodzi si\u0119 informacja&quot; &#8211; pod takim has\u0142em rozpocznie si\u0119 1 listopada kampania reklamowa &quot;Wiadomo\u015bci&quot;.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-57120","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-atl","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/57120","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=57120"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/57120\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=57120"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=57120"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=57120"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}