{"id":56141,"date":"2007-12-05T06:00:00","date_gmt":"2007-12-05T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/hp-zaprojektuj-swoja-drukarke\/"},"modified":"2007-12-05T06:00:00","modified_gmt":"2007-12-05T05:00:00","slug":"hp-zaprojektuj-swoja-drukarke","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/hp-zaprojektuj-swoja-drukarke.html","title":{"rendered":"HP: zaprojektuj swoj\u0105 drukark\u0119"},"content":{"rendered":"<p><P>lub wielofunkcyjnego urz\u0105dzenia z serii HP Photosmart. <\/P><br \/>\n<P>Has\u0142o &#8222;Nadaj styl swojej drukarce&#8221; ma zach\u0119ci\u0107 klienta do kreowania w\u0142asnego stylu jego drukarki. W tym celu HP umo\u017cliwia zam\u00f3wienie indywidualnej personalepki do naklejenia na wybrany sprz\u0119t. Dodatkowe tusze do drukowania i papier fotograficzny, maj\u0105 natomiast zach\u0119ci\u0107 do podarowania takiego kompleksowego prezentu pod choink\u0119.&nbsp; <\/P><br \/>\n<P>Promocja potrwa do ko\u0144ca grudnia i obejmie reklam\u0119 g\u0142\u00f3wnie w prasie (Newsweek, A4, Viva!, Gala, Wysokie Obcasy, Gazeta Telewizyjna) i internecie (Gadu-Gadu, onet.pl, wp.pl, interia.pl). Kampani\u0119 wspiera\u0107 b\u0119dzie tak\u017ce outdoor oraz materia\u0142y POS w sklepach komputerowych. <\/P><br \/>\n<P>Kreacj\u0119 kampanii opracowa\u0142a agencja Publicis, planowaniem i zakupem medi\u00f3w zaj\u0105\u0142 si\u0119 dom mediowy Optimedia wraz z ZED Digital, departamentem medi\u00f3w interaktywnych grupy ZenithOptimedia. <\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Hewlett-Packard rozpocz\u0105\u0142 \u015bwi\u0105teczn\u0105 kampani\u0119, w kt\u00f3rej zach\u0119ca do podarowania bliskim na gwiazdk\u0119 drukarki&#8230;","protected":false},"author":1,"featured_media":56142,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-56141","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/56141","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=56141"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/56141\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/56142"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=56141"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=56141"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=56141"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}