{"id":56079,"date":"2007-12-06T06:00:00","date_gmt":"2007-12-06T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/najwazniejsze-koncepcje-marketingowe-na-2008-r\/"},"modified":"2007-12-06T06:00:00","modified_gmt":"2007-12-06T05:00:00","slug":"najwazniejsze-koncepcje-marketingowe-na-2008-r","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/najwazniejsze-koncepcje-marketingowe-na-2008-r.html","title":{"rendered":"Najwa\u017cniejsze koncepcje marketingowe na 2008 r."},"content":{"rendered":"<p><P>Firma Anderson Analytics przeprowadzi\u0142a badania w\u015br\u00f3d marketingowc\u00f3w na temat g\u0142\u00f3wnych trend\u00f3w w marketingu w 2008 r. Podstawy marketingu, takie jak: zadowolenie klienta, segmentacja, optymalizacja dzia\u0142a\u0144 oraz lojalno\u015b\u0107 wobec marki s\u0105 nadal na pierwszym miejscu (60 proc.). Kolejnym trendem na nast\u0119pny rok okazuje si\u0119 by\u0107 marketing internetowy w wyszukiwarkach (42 proc.) oraz modny w ostatnim czasie &#8222;zielony marketing&#8221; (32 proc.).<\/P><br \/>\n<P>Je\u017celi chodzi o najwa\u017cniejsze grupy demograficzne, to nadal przewodz\u0105 (86 proc.) &#8222;Baby Boomers&#8221; &#8211; generacja powojennego wy\u017cu demograficznego, najliczniejsza, najzasobniejsza i najbardziej wp\u0142ywowa oraz kobiety (85 proc.).<\/P><br \/>\n<P>Regionem o najwi\u0119kszych mo\u017cliwo\u015bciach uznane zosta\u0142y Chiny (53 proc.), daleko w tyle zostawiaj\u0105c Indie (20 proc.), Wschodni\u0105 (10 proc.) i Zachodni\u0105 (5 proc.) Europ\u0119, czy Rosj\u0119 (2 proc.).<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Marketing w sieci jest nadal na topie, a Baby Boomers s\u0105 najbardziej wp\u0142ywow\u0105 grup\u0105 demograficzn\u0105 -wynika z raportu Anderson Analytics.","protected":false},"author":1,"featured_media":56080,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[],"class_list":{"0":"post-56079","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/56079","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=56079"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/56079\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/56080"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=56079"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=56079"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=56079"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}