{"id":55434,"date":"2008-01-02T06:00:00","date_gmt":"2008-01-02T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/reklamy-w-polsacie-drozsze-o-20-proc\/"},"modified":"2008-01-02T06:00:00","modified_gmt":"2008-01-02T05:00:00","slug":"reklamy-w-polsacie-drozsze-o-20-proc","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/tv\/reklamy-w-polsacie-drozsze-o-20-proc.html","title":{"rendered":"Reklamy w Polsacie dro\u017csze o 20 proc."},"content":{"rendered":"<p><P>Jak t\u0142umaczy Stanis\u0142aw Janowski, dyrektor Polsat Media, wysoko\u015b\u0107 podwy\u017cki by\u0142a wcze\u015bniej zapowiadana, a zatem negocjacje z domami mediowymi zosta\u0142y ju\u017c niemal zako\u0144czone.<\/P><br \/>\n<P>W nowym cenniku Polsatu najdro\u017cszy czas antenowy to poniedzia\u0142kowe pasmo Mega Hit, w kt\u00f3rym 30-sekundowy spot kosztuje ponad 41 tys. z\u0142. Znacz\u0105cy wzrost zanotowa\u0142 tak\u017ce czas przy serialu &#8222;Pierwsza mi\u0142o\u015b\u0107&#8221;. Szacowany w ubieg\u0142ym roku koszt na16,5 tys. z\u0142 do 24,5 tys. z\u0142 wzr\u00f3s\u0142 do kwoty 25,7 tys. z\u0142. <\/P><br \/>\n<P>Ta\u0144sze jest natomiast pasmo przy &#8222;Wydarzeniach&#8221;. W 2008 r. b\u0119dzie kosztowa\u0107 18,9 tys. z\u0142 czyli \u015brednio o 23 proc. mniej ni\u017c w minionym.<\/P><br \/>\n<P>Tymczasem TVP i TVN nie zako\u0144czy\u0142y jeszcze negocjacji z domami mediowymi i b\u0119d\u0105 je kontynuowa\u0107 jeszcze na pocz\u0105tku nowego roku.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Cena reklam w Polsacie wzro\u015bnie w 2008 r. \u015brednio o 20 proc. Mimo podwy\u017cki czas antenowy na stycze\u0144 zosta\u0142 ju\u017c prawie ca\u0142kowicie sprzedany.","protected":false},"author":1,"featured_media":55435,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9670],"tags":[],"class_list":{"0":"post-55434","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/55434","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=55434"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/55434\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/55435"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=55434"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=55434"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=55434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}