{"id":55053,"date":"2008-01-14T13:33:54","date_gmt":"2008-01-14T12:33:54","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/bakoma-wprowadza-nowe-opakowanie\/"},"modified":"2008-01-14T13:33:54","modified_gmt":"2008-01-14T12:33:54","slug":"bakoma-wprowadza-nowe-opakowanie","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/bakoma-wprowadza-nowe-opakowanie.html","title":{"rendered":"Bakoma wprowadza nowe opakowanie"},"content":{"rendered":"<div>Bakoma &quot;7 zb&oacute;\u017c&quot; to siedem r&oacute;\u017cnych gatunk&oacute;w zb&oacute;\u017c i nowe opakowanie typu sleeve. Jogurt ma zast\u0105pi\u0107 dotychczasowy deser &quot;Polskie zbo\u017ca&quot;. <\/div>\n<div>&nbsp;<\/div>\n<div>&#8211; Wprowadzenie &quot;7 zb&oacute;\u017c&quot; to kolejny etap naszych konsekwentnych zmian strategicznych w obr\u0119bie marki Bakoma oraz dzia\u0142a\u0144 porz\u0105dkuj\u0105cych portfolio produktowe &#8211; wyja\u015bnia Andrzej Zalewski, dyrektor marketingu Bakomy.&nbsp;<\/div>\n<div>&nbsp;&nbsp;&nbsp;<\/div>\n<div>O nowym produkcie informuje 30-sekudowy spot telewizyjny, kt&oacute;ry od soboty 12 stycznia br. do ko\u0144ca marca b\u0119dzie mo\u017cna zobaczy\u0107 w TVP1, TVP2, TVN, TVN7, Polsacie i TV4. Kampani\u0119 wspieraj\u0105 tak\u017ce reklamy na antenie Radia Zet, RMF FM oraz radiowej Tr&oacute;jki. Produkcj\u0105 spotu zaj\u0105\u0142 si\u0119 dom produkcyjny OTOFilm, media zakupi\u0142 OMD.<\/div>\n<div><\/div>\n<div>Kreacj\u0119 dla Bakomy po raz kolejny zrealizowa\u0142a agencja Hand Made, kt&oacute;ra zajmuje si\u0119 obecnie tak\u017ce obs\u0142ug\u0105 produkt&oacute;w Bakoma Premium i Sationo. Firmy wsp&oacute;\u0142pracuj\u0105 od 1,5 roku.&nbsp;<\/div>\n","protected":false},"excerpt":{"rendered":"Hand Made realizuje kolejn\u0105 kampani\u0119 dla Bakomy. Tym razem wprowadza na rynek now\u0105 mark\u0119 jogurt&oacute;w &quot;7 zb&oacute;\u017c&quot;.","protected":false},"author":1,"featured_media":55054,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[1184,397,333,840],"class_list":{"0":"post-55053","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-bakoma","9":"tag-hand-made","10":"tag-omd","11":"tag-otofilm","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/55053","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=55053"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/55053\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/55054"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=55053"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=55053"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=55053"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}