{"id":55041,"date":"2008-01-14T15:50:51","date_gmt":"2008-01-14T14:50:51","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/nikotynowy-kontrakt-leo-burnett\/"},"modified":"2008-01-14T15:50:51","modified_gmt":"2008-01-14T14:50:51","slug":"nikotynowy-kontrakt-leo-burnett","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/nikotynowy-kontrakt-leo-burnett.html","title":{"rendered":"Nikotynowy kontrakt Leo Burnett"},"content":{"rendered":"<div>Oznacza to powstanie regionalnego centrum obs\u0142ugi marki w Warszawie, a tak\u017ce rozbudow\u0119 zespo\u0142u strategicznego i kreatywnego agencji. Celem powstania jest optymalizacja dzia\u0142a\u0144, obni\u017cenie koszt&oacute;w i wype\u0142nienie oczekiwa\u0144 koncernu Philip Morris.&nbsp;<\/div>\n<div><\/div>\n<div>&#8211; To pocz\u0105tek procesu organizacji regionalnych centr&oacute;w zarz\u0105dzania dla naszych klient&oacute;w w \u015brodkowo-wschodniej Europie. Najwi\u0119ksi mi\u0119dzynarodowi marketerzy oczekuj\u0105 optymalizacji dzia\u0142a\u0144 agencji pod ka\u017cdym wzgl\u0119dem. Agencje przejmuj\u0105ce funkcje hub&oacute;w musz\u0105 by\u0107 do tego \u015bwietnie przygotowane &#8211; t\u0142umaczy Jarek Ziebinski, chairman &amp; CEO Leo Burnett Central and Eastern Europe.<\/div>\n<div>&nbsp;<\/div>\n<div>G\u0142&oacute;wnym zadaniem centrum, kt&oacute;rego g\u0142&oacute;wna siedziba znajdowa\u0107 si\u0119 b\u0119dzie w Warszawie, b\u0119dzie obs\u0142uga najwa\u017cniejszych marek z portfolio Philip Morris, m.in. Marlboro, L&amp;M, Virginia Slims, Parliament oraz She.&nbsp;&nbsp;<\/div>\n","protected":false},"excerpt":{"rendered":"Leo Burnett odpowiada\u0107 b\u0119dzie za strategi\u0119 i kreacj\u0119 dla marek Philip Morris w Polsce, Litwie, \u0141otwie i Estonii.&nbsp;","protected":false},"author":1,"featured_media":55042,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[2882,1290],"class_list":{"0":"post-55041","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-budzet","9":"tag-leo-burnett","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/55041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=55041"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/55041\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/55042"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=55041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=55041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=55041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}