{"id":54755,"date":"2008-01-23T19:18:26","date_gmt":"2008-01-23T18:18:26","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/play-przekroczyl-milion\/"},"modified":"2008-01-23T19:18:26","modified_gmt":"2008-01-23T18:18:26","slug":"play-przekroczyl-milion","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/play-przekroczyl-milion.html","title":{"rendered":"Play przekroczy\u0142 milion"},"content":{"rendered":"<div>Z tej okazji na aukcji internetowej mo\u017cna zdoby\u0107 milionowy z\u0142oty numer 791 000 000.<\/div>\n<div>&nbsp;<\/div>\n<div>Kampania wizerunkowa b\u0119dzie przebiega\u0107 pod has\u0142em &quot;Jest nas ju\u017c milion w Play&quot;. Mediaplan zak\u0142ada obecnos\u0107 w telewizji, prasie, internecie i na no\u015bnikach outdoorowych. Kampania potrwa tylko 7 dni. <\/div>\n<div>&nbsp;<\/div>\n<div>Autorem kreacji jest Brain, planowanie i zakup medi&oacute;w powierzono ZenithOptimedia.<\/div>\n<div>&nbsp;<\/div>\n<div>Dodatkowo w serwisie Allegro rozpocz\u0119\u0142a si\u0119 aukcja z\u0142otego, specjalnego numeru 791 000 000. Numer ten mo\u017cna zacz\u0105\u0107 licytowa\u0107 od dzi\u015b przez 7 najbli\u017cszych dni. Cena wyj\u015bciowa to 7 z\u0142otych. Ca\u0142y doch&oacute;d z aukcji zostanie przekazany na cele charytatywne.&nbsp;<\/div>\n","protected":false},"excerpt":{"rendered":"24 stycznia rusza kampania zwi\u0105zana z pozyskaniem miliona klient&oacute;w przez Play &#8211; multmedialnego operatora telefonii kom&oacute;rkowej.&nbsp;","protected":false},"author":1,"featured_media":54756,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1063,62,250],"class_list":{"0":"post-54755","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-brain","9":"tag-play","10":"tag-zenithoptimedia","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/54755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=54755"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/54755\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/54756"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=54755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=54755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=54755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}