{"id":5443,"date":"2012-07-18T01:24:40","date_gmt":"2012-07-17T23:24:40","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/hbo-promuje-newsroom-w-mobileu\/"},"modified":"2012-07-18T01:24:40","modified_gmt":"2012-07-17T23:24:40","slug":"hbo-promuje-newsroom-w-mobileu","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/hbo-promuje-newsroom-w-mobileu.html","title":{"rendered":"HBO promuje &#8222;Newsroom&#8221; w mobile&#8217;u"},"content":{"rendered":"<p>Za pomoc\u0105 bannera Rich Media, emitowanego w sekcji Wiadomo\u015bci portalu, u\u017cytkownicy mog\u0105 na ekranach swoich smartfon&oacute;w obejrze\u0107 zwiastun serialu, przejrze\u0107 galeri\u0119 zdj\u0119\u0107 i zapozna\u0107 si\u0119 z informacjami o serialu.<\/p>\n<p>Banner pozwala tak\u017ce przej\u015b\u0107 na stron\u0119 HBO na Facebooku oraz do marketu, z kt&oacute;rego mo\u017cna pobra\u0107 bezp\u0142atn\u0105 aplikacj\u0119 HBO GO, umo\u017cliwiaj\u0105c\u0105 obejrzenie odkodowanego premierowego odcinka serialu.<\/p>\n<p>Kampani\u0119 zaplanowa\u0142a i zrealizowa\u0142a agencja mobile marketingu Mobext Polska (Havas Digital) we wsp&oacute;\u0142pracy z&nbsp;biurem reklamy Onet.pl.<\/p>\n","protected":false},"excerpt":{"rendered":"Trwa kampania serialu &#8222;Newsroom&#8221;, najnowszej produkcji HBO. Marketer wykorzysta\u0142 w niej niestandardow\u0105 kreacj\u0119 w mobilnej wersji portalu Onet.","protected":false},"author":1,"featured_media":5444,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[335,843,132],"class_list":{"0":"post-5443","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-hbo","9":"tag-mobext-polska","10":"tag-onet-pl","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/5443","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=5443"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/5443\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/5444"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=5443"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=5443"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=5443"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}