{"id":54309,"date":"2008-02-08T14:23:52","date_gmt":"2008-02-08T13:23:52","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/branza-wydawnicza-trzyma-sie-mocno\/"},"modified":"2008-02-08T14:23:52","modified_gmt":"2008-02-08T13:23:52","slug":"branza-wydawnicza-trzyma-sie-mocno","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/badania\/branza-wydawnicza-trzyma-sie-mocno.html","title":{"rendered":"Bran\u017ca wydawnicza trzyma si\u0119 mocno"},"content":{"rendered":"<p>Wyniki bada\u0144 przeprowadzonych w 48 pa\u0144stwach przez Nielsen Online wskazuj\u0105, \u017ce ksi\u0105\u017cki s\u0105 jednym z najcz\u0119\u015bciej nabywanych produkt&oacute;w w internecie. <\/p>\n<p>Przewidywania szefa Apple mog\u0142yby by\u0107 prawd\u0105, gdyby liczba ta zmniejszy\u0142a si\u0119 w stosunku do roku poprzedniego, jest jednak wr\u0119cz przeciwnie, nast\u0105pi\u0142 7 proc. wzrost (do poziomu 41 proc.) liczby os&oacute;b, kt&oacute;re naby\u0142y ksi\u0105\u017cki w sieci.<\/p>\n<p>Liderami w tym rankingu s\u0105 internauci z Korei Po\u0142udniowej, kt&oacute;rych 58 proc. populacji online kupi\u0142o w ten spos&oacute;b ksi\u0105\u017cki, w przypadku Stan&oacute;w Zjednoczonych jest to 38 proc., a w liczbach bezwzgl\u0119dnych a\u017c 57,5 mln os&oacute;b, z kolei w Wielkiej Brytanii si\u0119gn\u0119\u0142o po ksi\u0105\u017cki 14,4 mln internaut&oacute;w (45 proc.).<\/p>\n","protected":false},"excerpt":{"rendered":"Wbrew temu co powiedzia\u0142 Steve Jobs podczas Macworld Expo, ksi\u0105\u017cki nie odchodz\u0105 jeszcze do lamusa.","protected":false},"author":1,"featured_media":54310,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9662],"tags":[2162],"class_list":{"0":"post-54309","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-badania","8":"tag-emarketer","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/54309","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=54309"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/54309\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/54310"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=54309"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=54309"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=54309"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}