{"id":53936,"date":"2008-02-18T16:58:14","date_gmt":"2008-02-18T15:58:14","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/duzy-sojusz-na-rynku-prasy\/"},"modified":"2008-02-18T16:58:14","modified_gmt":"2008-02-18T15:58:14","slug":"duzy-sojusz-na-rynku-prasy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/prasa\/duzy-sojusz-na-rynku-prasy.html","title":{"rendered":"Du\u017cy sojusz na rynku prasy"},"content":{"rendered":"<p>Zgodnie z danymi dostarczonymi przez Nielsen Online, nowo powsta\u0142a sie\u0107 mo\u017ce liczy\u0107 na 50 mln u\u017cytkownik&oacute;w miesi\u0119cznie i dociera\u0107 do 27 z 30 najwa\u017cniejszych rynk&oacute;w w Stanach Zjednoczonych.<\/p>\n<p>&#8211; Ka\u017cdy z uczestnicz\u0105cych w porozumieniu koncern&oacute;w zdecydowa\u0142 si\u0119 udost\u0119pni\u0107 quadrantONE przestrze\u0144 reklamow\u0105, tak wi\u0119c sie\u0107 zaoferowa\u0107 mo\u017ce niezwykle konkurencyjn\u0105 form\u0119 kampanii w internecie &#8211; stwierdza Dana Hayes, dyrektor quadrantONE i wiceszefowa dzia\u0142u sprzeda\u017cy Tribune. &#8211; Umieszczanie tej samej reklamy w setkach lokalnych stron internetowych za jednym zakupem, to jest si\u0142a tej sieci.<\/p>\n<p>Reklamodawcy mog\u0105 wybra\u0107 czy chc\u0105 promowa\u0107 si\u0119 na poszczeg&oacute;lnych stronach czy te\u017c w dzia\u0142ach takich jak technologia, zdrowie, sport lub news dnia. Porozumienie gazet online jest ju\u017c kolejnym w bran\u017cy, kt&oacute;ra walczy od miesi\u0119cy ze spadkiem przychod&oacute;w z reklam.<\/p>\n","protected":false},"excerpt":{"rendered":"Cztery wydawnictwa &#8211; Gannett Company, Hearst Corporation, Tribune Company oraz New York Times Company zawi\u0105za\u0142y sojusz, tworz\u0105c sie\u0107 reklamow\u0105 quadrantONE.","protected":false},"author":1,"featured_media":53937,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9673],"tags":[3075,3076,235,2703],"class_list":{"0":"post-53936","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-prasa","8":"tag-gannett-company","9":"tag-hearst-corporation","10":"tag-new-york-times","11":"tag-tribune","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/53936","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=53936"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/53936\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/53937"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=53936"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=53936"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=53936"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}