{"id":53850,"date":"2008-02-20T13:59:37","date_gmt":"2008-02-20T12:59:37","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/zanox-pl-plac-za-sukces\/"},"modified":"2008-02-20T13:59:37","modified_gmt":"2008-02-20T12:59:37","slug":"zanox-pl-plac-za-sukces","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/digital\/internet\/zanox-pl-plac-za-sukces.html","title":{"rendered":"Zanox.pl: p\u0142a\u0107 za sukces"},"content":{"rendered":"<p>Dotychczas Zanox obecny by\u0142 w Polsce jedynie poprzez lokalnych partner&oacute;w.&nbsp;<\/p>\n<p>Strategia biznesowa Zanox oparta jest na modelu Pay Per Action, kt&oacute;ra zak\u0142ada, \u017ce reklamodawca p\u0142aci tylko za rezultaty swoich dzia\u0142a\u0144 promocyjnych. Ma on dost\u0119p do indywidualnego panelu administracyjnego, kt&oacute;ry pozwala zarz\u0105dza\u0107 kampaniami. Za po\u015brednictwem jednego konta ma mo\u017cliwo\u015b\u0107 reklamowania swoich produkt&oacute;w globalnie.<\/p>\n<p>Zanox umo\u017cliwia reklamowanie si\u0119 za pomoc\u0105 technologii GAP. Pierwsz\u0105 polsk\u0105 firm\u0105, kt&oacute;ra podj\u0119\u0142\u0105 wsp&oacute;\u0142prac\u0119 z Zanoxem s\u0105 linie lotnicze Central Wings.<\/p>\n<p>Zanox ma ju\u017c swoje oddzia\u0142y w Wielkiej Brytanii, Holandii, W\u0142oszech, Hiszpanii, Francji, Skandynawii, USA i Chinach. Od 2007 r. firma jest cz\u0119\u015bci\u0105 grupy Axel Springer i PublicGrupe.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"Fimra Zanox, zajmuj\u0105ca si\u0119 marketingiem internetowym, otwiera oddzia\u0142 w Warszawie.","protected":false},"author":1,"featured_media":53851,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9676],"tags":[3066,126,495],"class_list":{"0":"post-53850","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-internet","8":"tag-publicgrupe","9":"tag-ringier-axel-springer","10":"tag-zanox","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/53850","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=53850"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/53850\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/53851"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=53850"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=53850"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=53850"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}