{"id":53780,"date":"2008-02-21T15:16:50","date_gmt":"2008-02-21T14:16:50","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/ofensywna-kampania-porty\/"},"modified":"2008-02-21T15:16:50","modified_gmt":"2008-02-21T14:16:50","slug":"ofensywna-kampania-porty","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/ofensywna-kampania-porty.html","title":{"rendered":"Ofensywna kampania Porty"},"content":{"rendered":"<p>Dzia\u0142ania promocyjne obejm\u0105 przede wszystkim telewizj\u0119. 30- i 15-sekundowe spoty emitowane b\u0119d\u0105 na antenie TVP1, TVP2, TVP3, TVN, TVN24, TVN7, TV4, Polsat 2, Polsat Sport oraz w sieci kana\u0142&oacute;w z Grupy AT Media, m.in. National Geographic, BBC oraz Canal+. <\/p>\n<p>Wsparciem b\u0119dzie reklama prasowa w dziennikach og&oacute;lnopolskich (Gazeta Wyborcza, Rzeczpospolita), przewodnikach telewizyjnych (Fakt TV, Super Express TV, Dziennik &#8211; Kultura TV), tygodnikach opiniotw&oacute;rczych (Polityka, Wprost, Przekr&oacute;j, Forum) oraz miesi\u0119cznikach wn\u0119trzarskich (Cztery K\u0105ty, Dobre Wn\u0119trze, Dom &amp; Wn\u0119trze, M jak mieszkanie, Moje mieszkanie, Murator).<\/p>\n<p>Od marca has\u0142o przewodnie kampanii pojawi si\u0119 tak\u017ce na no\u015bnikach outdoorowych w najwi\u0119kszych miastach Polski. Koniec dzia\u0142a\u0144 promocyjnych przewidywany jest na wrzesie\u0144 2008 r.<\/p>\n<p>Kreacj\u0105, produkcj\u0105 oraz zakupem medi&oacute;w dla potrzeb kampanii telewizyjnej zaj\u0119\u0142a si\u0119 agencja Schulz. <\/p>\n","protected":false},"excerpt":{"rendered":"&quot;Drzwi do twojego \u015bwiata&quot; to has\u0142o reklamowe najnowszej kampanii producenta drzwi Porta, opracowanej przez agencj\u0119 Schulz we wsp&oacute;\u0142pracy z Porta KMI Poland.","protected":false},"author":1,"featured_media":53781,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[2405],"class_list":{"0":"post-53780","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-schulz","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/53780","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=53780"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/53780\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/53781"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=53780"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=53780"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=53780"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}