{"id":53725,"date":"2008-02-22T16:15:21","date_gmt":"2008-02-22T15:15:21","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/meska-kampania-mobilking\/"},"modified":"2008-02-22T16:15:21","modified_gmt":"2008-02-22T15:15:21","slug":"meska-kampania-mobilking","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/meska-kampania-mobilking.html","title":{"rendered":"M\u0119ska kampania Mobilking"},"content":{"rendered":"<p>Kampania ma przede wszystkim trafi\u0107 do grupy m\u0119\u017cczyzn w wieku 18-45 lat, kt&oacute;rzy stanowi\u0105 grup\u0119 targetow\u0105 marki. Obejmie przede wszystkim dzia\u0142ania z zakresu ATL w telewizji i prasie. Wa\u017cnym elementem komunikacji ma by\u0107 tak\u017ce internet.<\/p>\n<p>Za ca\u0142oroczn\u0105 obs\u0142ug\u0119 w zakresie dzia\u0142a\u0144 e-marketingowych odpowiada agencja interaktywna Netizens, kt&oacute;ra stworzy\u0142a dotychczas m.in. rozrywkowy serwis www.mobilking.pl.&nbsp; <\/p>\n<p>Kreacj\u0119 w telewizji i prasie przygotowa\u0142a dla Mobilking agencja Kaspen z Pragi, zakupem medi&oacute;w zaj\u0105\u0142 si\u0119 dom mediowy MindShare Polska.<\/p>\n<p>Operator liczy, \u017ce do ko\u0144ca roku pozyska przynajmniej 200 tys. klient&oacute;w.<\/p>\n","protected":false},"excerpt":{"rendered":"Mobilking, debiutant w\u015br&oacute;d operator&oacute;w kom&oacute;rkowych, rozpocz\u0105\u0142 kampani\u0119 wizerunkow\u0105 pod has\u0142em &quot;Pewne rzeczy s\u0105 tylko dla prawdziwych facet&oacute;w!&quot;.","protected":false},"author":1,"featured_media":53726,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[85,2794],"class_list":{"0":"post-53725","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-mindshare","9":"tag-mobilking","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/53725","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=53725"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/53725\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/53726"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=53725"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=53725"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=53725"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}