{"id":53679,"date":"2008-02-25T15:11:10","date_gmt":"2008-02-25T14:11:10","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/wielkanocne-jajo-w-kampanii-sodexho-pass\/"},"modified":"2008-02-25T15:11:10","modified_gmt":"2008-02-25T14:11:10","slug":"wielkanocne-jajo-w-kampanii-sodexho-pass","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/wielkanocne-jajo-w-kampanii-sodexho-pass.html","title":{"rendered":"Wielkanocne jajo w kampanii Sodexho Pass"},"content":{"rendered":"<p>Dzia\u0142ania promocyjne skierowane s\u0105 do pracodawc&oacute;w, kt&oacute;rzy kuponami chc\u0105 obdarowa\u0107 swoich pracownik&oacute;w. Has\u0142a &quot;Wykluwaj\u0105 ci si\u0119 r&oacute;\u017cne pomys\u0142y na motywacj\u0119 pracownik&oacute;w? Zaplanuj rok z kuponami Sodehxo Pass!&quot; maj\u0105 szczeg&oacute;lnie odwo\u0142ywa\u0107 si\u0119 do nadchodz\u0105cych \u015awi\u0105t Wielkanocnych.<\/p>\n<p>Kampania obejmie swoim zasi\u0119giem mailing, telemarketing oraz reklamy prasowe w dziennikach (Gazeta Wyborcza, Puls Biznesu, Gazeta Prawna, Rzeczpospolita, Dziennik) tygodnikach (Gazeta Finansowa, Prawo Przedsi\u0119biorcy), miesi\u0119cznikach (Gazeta MSP, Personel i Zarz\u0105dzanie, Forum Budowlane, Builder, Dyrektor Szko\u0142y, Businessman.pl) oraz w internecie (Biznespolska.pl, Money.pl, Dziennik.pl, Gazetaprawna.pl, Parkiet.com, Szkolenia.com).<\/p>\n<p>&#8211; Po raz pierwszy postanowili\u015bmy cz\u0119\u015b\u0107 naszych dzia\u0142a\u0144 ukierunkowa\u0107 na potrzeby konkretnej grupy docelowej. Poniewa\u017c wiosna to czas szczeg&oacute;lnej aktywno\u015bci firm z sektora budowlanego, a wi\u0119c czas intensywnego poszukiwania pracownik&oacute;w, zdecydowali\u015bmy si\u0119 w\u0142a\u015bnie do tej bran\u017cy skierowa\u0107 nasz\u0105 ofert\u0119 i wesprze\u0107 j\u0105 kampani\u0105 &#8211; m&oacute;wi Wojciech Romaniuk, Sodexho Pass Polska.<\/p>\n<p>Kreacj\u0119 kampanii przygotowa\u0142a agencja reklamowa Mi Polska. Za zakup medi&oacute;w odpowiada dom mediowy Pan Media Western. <\/p>\n","protected":false},"excerpt":{"rendered":"Firma Sodexho Pass rozpocz\u0119\u0142a akcj\u0119 promocyjn\u0105 kupon&oacute;w i kart us\u0142ugowych. Mottem kampanii ma by\u0107 &quot;Motywacja z jajem&quot;.","protected":false},"author":1,"featured_media":53680,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[510,2380],"class_list":{"0":"post-53679","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-panmedia-western","9":"tag-sodexho-pass","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/53679","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=53679"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/53679\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/53680"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=53679"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=53679"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=53679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}