{"id":52272,"date":"2008-04-04T14:32:23","date_gmt":"2008-04-04T12:32:23","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/tvp-warszawa-stawia-na-prowadzacych\/"},"modified":"2008-04-04T14:32:23","modified_gmt":"2008-04-04T12:32:23","slug":"tvp-warszawa-stawia-na-prowadzacych","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/tv\/tvp-warszawa-stawia-na-prowadzacych.html","title":{"rendered":"TVP Warszawa stawia na prowadz\u0105cych"},"content":{"rendered":"<p>Celem kampanii jest zwi\u0119kszenie \u015bwiadomo\u015bci marki TVP Warszawa oraz zbudowanie wizerunku stacji, jako telewizji metropolitalnej. Layouty oparto na wizerunku prowadz\u0105cych programy TVP Warszawa na tle metropolii.<\/p>\n<p>Kampania obecna b\u0119dzie w telewizji (antena w\u0142asna), prasie (Gazeta Wyborcza, Sukces), radio (Wawa), na billboardach wielkoformatowych i taxiboardach oraz w warszawskim metrze. <\/p>\n<p>Kampania reklamowa potrwa do ko\u0144ca maja br. 1 maja rozpocznie si\u0119 drugi etap akcji. Kreacj\u0119 kampanii przygotowa\u0142 dla TVP Warszawa S\u0142awomir Karasek. Media zaplanowano we w\u0142asnym zakresie.<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpoczyna si\u0119 kampania wizerunkowa wspieraj\u0105ca produkcje z wiosennej ram&oacute;wki TVP\nWarszawa &#8211; &#8222;Telewizyjny Kurier Warszawski&#8221;, &#8222;Qadrans Qltury&#8221;, &#8222;Raport\nna gor\u0105co&#8221;, &#8222;Ratownicy&#8221;, &#8222;Alchemia zdrowia i urody&#8221;.","protected":false},"author":1,"featured_media":52273,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9670],"tags":[2605],"class_list":{"0":"post-52272","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-tvp-warszawa","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/52272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=52272"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/52272\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/52273"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=52272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=52272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=52272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}