{"id":52168,"date":"2008-04-08T13:13:23","date_gmt":"2008-04-08T11:13:23","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/w-zlotych-tarasach-juz-wiosna\/"},"modified":"2008-04-08T13:13:23","modified_gmt":"2008-04-08T11:13:23","slug":"w-zlotych-tarasach-juz-wiosna","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/w-zlotych-tarasach-juz-wiosna.html","title":{"rendered":"W Z\u0142otych Tarasach ju\u017c wiosna"},"content":{"rendered":"<p>Celem kampanii jest poinformowanie o nowych wiosenno-letnich kolekcjach oraz wzmocnienie wizerunku centrum jako przyjaznego klientom.<\/p>\n<p>Komunikacja b\u0119dzie skupia\u0107 si\u0119 na emocjach towarzysz\u0105cych klientom. Na billboardach b\u0119dzie mo\u017cna zobaczy\u0107 m\u0142od\u0105 par\u0119 na tle kopu\u0142y Z\u0142otych Taras&oacute;w. Kolorem przewodnim kreacji jest zielony, kt&oacute;ry nawi\u0105zuje do nowych kolekcji i logotypu centrum.<\/p>\n<p>Kampania obecna b\u0119dzie w prasie, radio i outdoorze. Kreacj\u0119 kampanii przygotowala agencja GPD Advertising, a zdj\u0119cia wykona\u0142 Marek Staszewski.<\/p>\n","protected":false},"excerpt":{"rendered":"Ruszy\u0142a kampania reklamowa centrum handlowego Z\u0142ote Tarasy pt. &#8222;Poczuj wiosn\u0119 w Tarasach&#8221;.","protected":false},"author":1,"featured_media":52169,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1056],"class_list":{"0":"post-52168","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-gpd","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/52168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=52168"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/52168\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/52169"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=52168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=52168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=52168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}