{"id":52116,"date":"2008-04-09T13:29:05","date_gmt":"2008-04-09T11:29:05","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/soczyste-owoce-w-reklamie-jupi\/"},"modified":"2008-04-09T13:29:05","modified_gmt":"2008-04-09T11:29:05","slug":"soczyste-owoce-w-reklamie-jupi","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/soczyste-owoce-w-reklamie-jupi.html","title":{"rendered":"Soczyste owoce w reklamie Jupi"},"content":{"rendered":"<p>Grup\u0105 docelow\u0105 kampnii s\u0105 &#8222;aktywne i spontaniczne osoby&#8221;, w wieku 18-45 lat. W akcji zastosowano nowatorsk\u0105 kreacj\u0119 reklamow\u0105: owoce pokazane z dalekiej perspektywy uk\u0142adaj\u0105 si\u0119 w r&oacute;\u017cne kszta\u0142ty, przekazuj\u0105c za\u0142o\u017cenia marki.<\/p>\n<p>Kampania obecna b\u0119dzie w telewizji (TVN, TVN7, Polsat, Czw&oacute;rka) i outdoorze.<\/p>\n<p>Promocja potrwa do ko\u0144ca czerwca br. Kreacj\u0119 kampanii przygotowa\u0142a agencja Hand Made. Autorem animacji jest Platige Image. Za zakup i planowanie medi&oacute;w odpowiada dom mediowy Mindshare.<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0119\u0142a si\u0119 mi\u0119dzynarodowa kampania telewizyjna napoj&oacute;w Jupi pod has\u0142em &#8222;Jest soczy\u015bcie, bo owoce s\u0105 Jupi&#8221;.","protected":false},"author":1,"featured_media":52117,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[397,85],"class_list":{"0":"post-52116","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-hand-made","9":"tag-mindshare","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/52116","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=52116"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/52116\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/52117"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=52116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=52116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=52116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}