{"id":51818,"date":"2008-04-18T11:51:08","date_gmt":"2008-04-18T09:51:08","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/gerber-dla-brzuszkow\/"},"modified":"2008-04-18T11:51:08","modified_gmt":"2008-04-18T09:51:08","slug":"gerber-dla-brzuszkow","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/gerber-dla-brzuszkow.html","title":{"rendered":"Gerber dla brzuszk\u00f3w"},"content":{"rendered":"<p>Kampania ma na celu wsparcie sprzeda\u017cy produkt&oacute;w Gerber. Spot reklamowy pokazuje mam\u0119 ca\u0142uj\u0105c\u0105 brzuszek swojego dziecka. Mama chce zadba\u0107 o zbilansowan\u0105 diet\u0119 malucha, pom&oacute;c mo\u017ce jej w tym Gerber.<\/p>\n<p>15- i 30-sekundowe spoty obecne b\u0119d\u0105 w telewizji (TVP, TVN, Polsat, BBC, Lifestyle, AXN, Puls). Kampania telewizyjna wsparta jest layoutami prasowy w magazynach parentigowych. Ponadto przez ca\u0142y rok sponsorowana b\u0119dzie rubryka &#8222;Witajcie na \u015bwiecie&#8221; w Gazecie Wyborczej.<\/p>\n<p>Kreacj\u0119 kampanii przygotowa\u0142a agencja Legend Group. Za zakup i planowanie mediow odpowiada dom mediowy Mediaedge:cia.<\/p>\n","protected":false},"excerpt":{"rendered":"Ruszy\u0142a kampania reklamowa Gerbera pod has\u0142em &#8222;Z mi\u0142o\u015bci do brzuszk&oacute;w&#8221;,\nkt&oacute;ra promuje posi\u0142ki w s\u0142oiczkach oraz soki.","protected":false},"author":1,"featured_media":51819,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1425,1424],"class_list":{"0":"post-51818","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-legend-group","9":"tag-mediaedgecia","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/51818","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=51818"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/51818\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/51819"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=51818"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=51818"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=51818"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}