{"id":51783,"date":"2008-04-21T11:33:02","date_gmt":"2008-04-21T09:33:02","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/media-regionalne-z-nowa-strategia-marketingowa\/"},"modified":"2008-04-21T11:33:02","modified_gmt":"2008-04-21T09:33:02","slug":"media-regionalne-z-nowa-strategia-marketingowa","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/prasa\/media-regionalne-z-nowa-strategia-marketingowa.html","title":{"rendered":"Media Regionalne z now\u0105 strategi\u0105 marketingow\u0105"},"content":{"rendered":"<p>Strategia Gazeta 2.0 zak\u0142ada nie tylko wzmo\u017con\u0105 aktywno\u015b\u0107 w obszarze internetu, ale tak\u017ce przenosi na obszar medi&oacute;w drukowanych mo\u017cliwo\u015bci, jakie dot\u0105d wi\u0105za\u0142y si\u0119 wy\u0142\u0105cznie z internetowym trendem web 2.0., takie jak np.&nbsp; aktywny udzia\u0142 odbiorcy w tworzeniu medium.<\/p>\n<p>&#8211; Nowa strategia konsekwentnie pozycjonuje dzienniki Medi&oacute;w Regionalnych w obszarze prasy regionalnej, ale przede wszystkim trwale zmienia spos&oacute;b funkcjonowania regionalnych gazet codziennych &#8211; wyja\u015bnia Joanna Pilcicka, prezes Medi&oacute;w Regionalnych.<\/p>\n<p>Jak podano w komunikacie, celem nadrz\u0119dnym wprowadzenia nowej strategii jest &#8222;ugruntowanie rynkowej przewagi Medi&oacute;w Regionalnych i zbudowanie solidnych podstaw ich rozwoju w przysz\u0142o\u015bci&#8221;.<\/p>\n<p>Nowej strategii, wed\u0142ug zapowiedzi, ma towarzyszy\u0107 wsparcie marketingowe.<\/p>\n","protected":false},"excerpt":{"rendered":"Gazeta 2.0 to nowa strategia marketingowa dziennik&oacute;w nale\u017c\u0105cych do grupy Media Regionalne.","protected":false},"author":1,"featured_media":51784,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9673],"tags":[187],"class_list":{"0":"post-51783","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-prasa","8":"tag-media-regionalne","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/51783","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=51783"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/51783\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/51784"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=51783"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=51783"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=51783"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}