{"id":51670,"date":"2008-04-23T15:03:07","date_gmt":"2008-04-23T13:03:07","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/mistrzowskie-union-investment-tfi\/"},"modified":"2008-04-23T15:03:07","modified_gmt":"2008-04-23T13:03:07","slug":"mistrzowskie-union-investment-tfi","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/mistrzowskie-union-investment-tfi.html","title":{"rendered":"Mistrzowskie Union Investment TFI"},"content":{"rendered":"<p>Symbolami kampanii s\u0105 walizki, z\u0142ocisty nap&oacute;j, lotniska oraz drogi szybkiego ruchu. Celem kampanii jest poinformowanie konsument&oacute;w o tym, w jaki spos&oacute;b mo\u017cna skorzysta\u0107 na wzro\u015bcie gospodarczym spowodowanym przygotowaniami do Euro 2012. Grup\u0105 docelow\u0105 s\u0105 osoby posiadaj\u0105ce oszcz\u0119dno\u015bci.<\/p>\n<p>Kampania obecna b\u0119dzie w telewizji (TVN24), prasie oraz radiu (Tok Fm, Radio PiN). Akcja b\u0119dzie trwa\u0142a 1,5 miesi\u0105ca. Kreacj\u0119 kampanii przygotowa\u0142a agencja Kofeina. Za zakup i planowanie medi&oacute;w odpowiada dom mediowy MindShare. Dzia\u0142 internetowy prowadzi IMPartners, a relacje mediowe Partner of Promotion.<\/p>\n","protected":false},"excerpt":{"rendered":"Ruszy\u0142a kampania reklamowa subfunduszu UniAkcje Mistrzostwa Europy 2012,\ninwestuj\u0105cego w sp&oacute;\u0142ki z bran\u017c, kt&oacute;re b\u0119d\u0105 mog\u0142y skorzysta\u0107 na\nprzygotowaniach Polski do Euro 2012.","protected":false},"author":1,"featured_media":51671,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[2969,2347,85,230],"class_list":{"0":"post-51670","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-impartners","9":"tag-kofeina","10":"tag-mindshare","11":"tag-partner-of-promotion","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/51670","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=51670"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/51670\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/51671"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=51670"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=51670"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=51670"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}