{"id":49995,"date":"2008-06-10T14:12:12","date_gmt":"2008-06-10T12:12:12","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/harnas-rozdaje-piwa\/"},"modified":"2008-06-10T14:12:12","modified_gmt":"2008-06-10T12:12:12","slug":"harnas-rozdaje-piwa","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/harnas-rozdaje-piwa.html","title":{"rendered":"Harna\u015b rozdaje piwa"},"content":{"rendered":"<p>Dzia\u0142ania opieraj\u0105 si\u0119 na promocji konsumenckiej. Kupuj\u0105c jedn\u0105 z oznaczonych butelek lub puszek piwa Harna\u015b z has\u0142em promocyjnym, b\u0119dzie mo\u017cna wygra\u0107 kolejne piwo. Je\u015bli pod kapslem butelki znajdzie si\u0119 napis &#8222;wygra\u0142e\u015b piwo&#8221; lub pod kluczykiem puszki has\u0142o &#8222;piwo&#8221;, mo\u017cna wymieni\u0107 je w miejscu zakupu na darmowe piwo.<\/p>\n<p>Promocja potrwa do ko\u0144ca wrze\u015bnia. Informacja o promocji komunikowana b\u0119dzie na opakowaniach promocyjnych piwa Harna\u015b, w prasie handlowej, tak\u017ce w postaci dedykowanej linii materia\u0142&oacute;w POS oraz na stronie internetowej marki Piwoharnas.pl.<\/p>\n<p>Na czerwiec zaplanowana jest kampania telewizyjna, kt&oacute;ra b\u0119dzie stanowi\u0142a wpsarcie promocji &#8222;Harna\u015b miliony piw rozdaje&#8221;.<\/p>\n<p>Autorem kreacji promocji jest agencja Red8 Communications Group.<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0119\u0142a si\u0119 kampania promocyjna marki Harna\u015b z portfela Carlsberg Polska &#8211; &#8222;Harna\u015b miliony piw rozdaje&#8221;.","protected":false},"author":1,"featured_media":49996,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[814],"class_list":{"0":"post-49995","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-red8","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/49995","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=49995"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/49995\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/49996"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=49995"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=49995"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=49995"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}